What are the responsibilities and job description for the Marketing Associate position at HIFI?
About HIFI
HIFI is a financial technology company working on how money is represented in software. We build developer tools that allow value to be programmed—with rules, behavior, and logic embedded directly at the asset level. Developers already use our platform and API's to move billions of dollars in production environments around the world. But we view this as the beginning rather than the end.
Founded in 2022, our organization is flat and our team is talent dense. We are in person at our office in Manhattan and are intentional about who we work with.
About the Team
The HIFI Marketing team is responsible for shaping how programmable money is understood by developers, financial institutions, and the broader market. We translate complex financial and technical infrastructure, stablecoins, bank rails, onchain systems, and global payment workflows-into clear narratives, products, and moments that drive adoption and trust.
The team works at the intersection of product, engineering, partnerships, and leadership to define HIFI’s voice across brand, content, PR, product marketing, and events. From announcing new bank integrations and global corridors, to explaining how developers build on HIFI’s APIs, to supporting enterprise sales and strategic partnerships, marketing at HIFI is deeply embedded in how the company grows.
About the Role
We’re looking for a Marketing, PR and Brand Associate who thrives in fast-moving environments and wants to help shape the narrative of programmable finance. You will work across social media, PR, content, events, and product marketing to elevate HIFI’s brand, support growth initiatives, and position the company as a leader in global payments technology. You’ll collaborate closely with the CEO, GTM, and Partnerships teams to translate technical innovation into compelling storytelling.
This role reports directly to the Chief Marketing Officer and is based in-person in our office in Manhattan with high visibility and meaningful impact across the organization.
Responsibilities
- Help define and evolve HIFI’s narrative as we scale
- Write and ship content across social, announcements, launches, and brand surfaces
- Support product launches with clear positioning and messaging
- Own day-to-day execution across social, PR support, and events
- Help turn technical work into simple, credible stories
- Work quickly, keep standards high, and avoid process for process’ sake
You might be a fit if
- You have 1–4 years of experience in marketing, comms, or content
- You’ve worked in a fast-moving startup or similarly high-output environment
- You write clearly and care about precision
- You prefer substance over hype
- You want real ownership and room to grow
Additional Requirement
Must be within a commutable distance from our office and able to work in person most days of the week.
Equal Opportunity Statement
HIFI is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status. We also provide reasonable accommodations during the hiring process.