Demand Generation Manager

Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.

We are backed by $25M raised from Y Combinator, Sequoia, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.

Demand Generation Manager at Handoff

We’re looking for a hands-on Demand Generation Manager to build our acquisition engine from the ground up - designing and launching email-led, multi-channel campaigns that drive fast B2B growth. You’ll experiment, iterate, and tie every action to revenue, partnering closely with Product, Sales, and GTM Ops to turn ideas into predictable pipeline.

What You'll Do
Build and launch email campaigns that generate pipeline and accelerate conversion within short (<30-day) sales cycles

Write high-impact copy and manage campaign execution end-to-end - from brief to measurement

Experiment rapidly across channels (email, paid, social, landing pages) to improve lead velocity and conversion rates

Collaborate cross-functionally with Sales, Product, and GTM Ops to align messaging, handoffs, and reporting

Partner with engineering/product to connect campaign data to CRM and revenue systems

Analyze campaign performance and communicate insights that shape future strategy

Track and report on key metrics like open/reply rates, SQLs, and CAC

About You

• 5 years in demand generation, growth, or lifecycle marketing roles
• Background in SMB marketing motions with a strong understanding of volume, speed, and personalization
• Proven track record building email-centric campaigns that drove measurable pipeline
• Hands-on copywriter comfortable owning messaging from idea to execution
• Experience executing across multiple channels (email, paid, content, landing pages)
• Familiarity with marketing automation tools (HubSpot, Marketo, etc.) and CRM systems
• Worked in fast-paced environments (Series A/B startups or agencies supporting similar clients)
• Comfortable with short sales cycles and agile experimentation
• Bonus point: Experience in construction, skilled trades, or local service industries (or curiosity about them)
  
  
  
  
  

What We Offer

• Competitive Salary Equity
• Unlimited Paid Time Off (PTO)
• 401(k)
• Medical, Dental & Vision Insurance
• Life & Disability Insurance
• Flexible Spending Account (FSA)
• Dependent Care FSA (DC FSA)
• Relocation Allowance
• Top-Notch Equipment
• Team Offsites
  
  
  
  
  

You love the thrill of experiments that move the needle and campaigns that turn into revenue. If you want to build the engine, not just run it - let’s talk!

Handoff is an Equal Opportunity Employer. Handoff is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Handoff will not tolerate discrimination or harassment based on any of these characteristics. Handoff encourages applicants of all ages. Handoff also participates in E-Verify.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.