What are the responsibilities and job description for the Digital Content Librarian/DAM Administrator position at Experis?
Job Title: Digital Content Librarian/ DAM Administrator
Location: Golden Valley, MN (Hybrid)
Pay Target: $60/hr W2
What’s the Job?
Digital Content Librarian/DAM Administrator
Summary / Overview
The Digital Content Librarian/DAM Administrator is accountable for day-to-day DAM operations and governance execution, ensuring assets and modular content are accurate, compliant, discoverable, reusable, and activation-ready. This role operationalizes DAM standards, protects the integrity of the content ecosystem, and ensures the DAM remains the single source of truth for digital assets.
In addition to operational responsibilities, the Digital Content Librarian/DAM Administrator serves as a thought leader and advocate for best practices in digital asset management. This individual will bring together a cross-functional group of asset managers, content creators, and stakeholders to drive continuous improvement, foster collaboration, and identify opportunities to enhance the DAM ecosystem. By championing governance and innovation, this role ensures the DAM supports business goals and evolves with emerging needs.
Responsibilities
DAM Operations:
About ManpowerGroup, Parent Company of:Manpower, Experis, Talent Solutions, and Jefferson Wells
ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.
Location: Golden Valley, MN (Hybrid)
Pay Target: $60/hr W2
What’s the Job?
Digital Content Librarian/DAM Administrator
Summary / Overview
The Digital Content Librarian/DAM Administrator is accountable for day-to-day DAM operations and governance execution, ensuring assets and modular content are accurate, compliant, discoverable, reusable, and activation-ready. This role operationalizes DAM standards, protects the integrity of the content ecosystem, and ensures the DAM remains the single source of truth for digital assets.
In addition to operational responsibilities, the Digital Content Librarian/DAM Administrator serves as a thought leader and advocate for best practices in digital asset management. This individual will bring together a cross-functional group of asset managers, content creators, and stakeholders to drive continuous improvement, foster collaboration, and identify opportunities to enhance the DAM ecosystem. By championing governance and innovation, this role ensures the DAM supports business goals and evolves with emerging needs.
Responsibilities
DAM Operations:
- Manage asset and modular content ingestion, organization, and lifecycle.
- Execute versioning, archival, and retirement processes.
- Ensure the DAM remains the single source of truth for all digital assets.
- Apply and validate metadata and taxonomy standards to ensure consistency and accuracy.
- Ensure assets and modules are properly tagged and easily searchable.
- Identify and remediate duplicated, outdated, or poorly tagged content.
- Maintain module and template libraries, ensuring alignment with defined field structures and usage rules.
- Manage version updates to ensure safe reuse across channels.
- Support modular content activation across platforms (e.g., CMS, email, CRM).
- Enforce approval status, expiration dates, and usage restrictions for all assets.
- Support audit readiness and regulatory reviews by maintaining accurate records.
- Prevent expired or restricted content from being activated.
- Create and maintain content author guidelines to ensure compliance and usability.
- Serve as the thought leader for DAM best practices, governance, and operational excellence.
- Bring together a cross-functional group of asset managers, creators, and stakeholders to discuss challenges, share insights, and identify opportunities for improvement.
- Stay informed on industry trends, emerging technologies, and DAM advancements to recommend enhancements.
- Support user onboarding, training, and best practices for DAM usage.
- Provide operational feedback to the Product Owner, Business Analyst, and other colleagues to improve processes.
- Monitor content health and adoption metrics.
- Identify opportunities to optimize workflows through automation or process enhancements.
- Governed DAM library with accurate metadata and lifecycle status
- Operational playbooks and standards
- Content health and reuse insights
- 3–6 years of experience in DAM, content operations, or library roles.
- AEM Digital Librarian Professional Certification (or equivalent DAM platform certification).
- Strong attention to detail and governance mindset.
- Proven experience bringing together cross-functional teams or working groups.
- Experience working with marketing, creative, or compliance teams.
- Familiarity with metadata and taxonomy standards.
- Basic understanding of analytics tools (e.g., Tableau, Power BI, or Adobe Analytics).
- Experience with modular content frameworks or reusable content strategies.
- Certifications in metadata or taxonomy management (e.g., DAMA-DMBOK).
- Knowledge of accessibility standards (e.g., WCAG) and copyright considerations.
- Experience in financial services or other highly regulated industries.
About ManpowerGroup, Parent Company of:Manpower, Experis, Talent Solutions, and Jefferson Wells
ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.
Salary : $60