Content Marketing Manager

About The Role

The role owns the content strategy and editorial calendar end-to-end, translating complex technical concepts into engaging narratives that drive organic growth and brand authority.

The content team partners closely with demand generation, product marketing, and SEO specialists to produce high-impact assets that capture intent across the B2B tech funnel.

Key Responsibilities

• Develop and execute a comprehensive content strategy across blogs, whitepapers, case studies, and email campaigns
• Partner with SEO specialists to identify high-value keyword opportunities and optimize content for search intent and ranking
• Write, edit, and polish long-form and short-form content that aligns with brand voice and messaging guidelines
• Collaborate with product marketing and subject matter experts to translate technical product features into compelling customer stories
• Track content performance metrics using Google Analytics and SEMrush, iterating based on engagement, traffic, and conversion data
• Manage freelance writers and external agency resources to scale content production on schedule
  
  

What We Are Looking For

• 4-7 years of B2B technology content marketing experience with a proven portfolio of published work
• Deep understanding of SEO best practices, keyword research tools (SEMrush, Ahrefs), and web analytics (GA4)
• Exceptional writing, editing, and storytelling skills with the ability to simplify complex technical topics
• Bachelor's degree in Marketing, Journalism, English, or a related field
• Bonus: Experience writing for developer-focused products or SaaS platforms