Brand Management Coordinator

Brand Management Coordinator
Los Angeles, CA
Pay: $26.00 - $28.00 per hour
26-07693
Job Summary

The Brand Management Coordinator supports the development and execution of long-range brand strategies, franchise plans, and go-to-market initiatives for a portfolio of entertainment properties. This role collaborates with cross-functional teams to develop brand plans, analyze consumer and market insights, create presentation materials, and support licensing, retail, and marketing initiatives. The ideal candidate has experience supporting entertainment brands, possesses exceptional organizational skills, and thrives in a fast-paced, collaborative environment.

Job Responsibilities

• Support the development and maintenance of long-range brand and franchise plans.
• Assist with the creation of brand strategies based on consumer insights, market trends, and franchise objectives.
• Gather, verify, and organize information from internal stakeholders to ensure brand plans are accurate and up to date.
• Develop professional PowerPoint presentations, pitch materials, and executive-ready reports.
• Support go-to-market planning and execution for entertainment properties and franchise initiatives.
• Collaborate with marketing, licensing, retail, and cross-functional teams to ensure alignment across projects.
• Monitor consumer, industry, and competitive trends to support strategic recommendations.
• Assist in translating brand strategies into actionable marketing and business initiatives.
• Maintain and organize documents using SharePoint or similar content management platforms.
• Support additional brand management and marketing projects as assigned.

Job Requirements

• Minimum of 1 year of experience in brand management, franchise marketing, licensing, or brand strategy.
• Experience supporting entertainment brands or franchises is required.
• Bachelor's degree or equivalent combination of education and experience required.
• Experience supporting brand plans, go-to-market strategies, or franchise development initiatives.
• Strong Microsoft PowerPoint skills with the ability to create polished presentations and executive-level slide decks.
• Proficiency with Microsoft Excel, Word, and Microsoft Office applications.
• Experience using SharePoint or similar shared content management systems.
• Strong written, verbal, and interpersonal communication skills.
• Excellent organizational skills with the ability to manage multiple priorities in a fast-paced environment.
• Self-motivated, dependable, proactive, and collaborative team player.
• Experience with social media or marketing initiatives is a plus.

Education

• Bachelor's degree required or an equivalent combination of education and relevant experience.

Work Experience

• Minimum of 1 year of experience in brand management, franchise marketing, licensing, or related marketing roles.
• Entertainment industry experience is required.
• Experience supporting brand strategy, franchise development, or go-to-market planning is highly preferred.
• Internship or professional experience supporting enterprise-level entertainment brand development is highly desirable.

About Equiliem

Equiliem believes in empowering success. It's our job to cultivate relationships that connect people and employers in a way that is inclusive, intelligent, and allows both to thrive.

Across the U.S., leading companies in healthcare, government, engineering, manufacturing, professional services, and energy rely on us for their workforce solutions. Our recruiting and HR services include contract and direct hire staffing, Payrolling/EOR, Independent Contractor Compliance, and Managed Services.

For almost 30 years, we've helped shape our industry. Today, we continue to research, ask questions, and continuously enhance the candidate journey and client experience.

Benefits

We offer a comprehensive benefits package to our employees, which includes:

• Medical Insurance
• Vision & Dental Insurance
• Life Insurance
• Matching 401(k)
• Commuter Benefits
• Employee Discounts & Rewards
• Payroll Payment Options

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Equiliem is an equal opportunity employer. We do not discriminate or allow discrimination based on race, color, religion, creed, sex, age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Equiliem will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [emailprotected] or (732) 238-6050.