What are the responsibilities and job description for the Sr. Technical Business Analyst - Digital Web Experience position at EPMA?
Key Responsibilities
Business Analyst Responsibilities
- Collaborate with Digital Product Owner and stakeholders to gather, analyze, and document business and technical requirements for customer-facing web initiatives.
- Translate business needs into detailed user stories, acceptance criteria, process flows, and functional requirements.
- Manage and maintain the Azure DevOps (ADO) backlog, ensuring alignment with business priorities and customer experience objectives.
- Lead business-side User Acceptance Testing (UAT), including test planning, execution oversight, defect tracking, and stakeholder signoff.
- Prepare milestone updates and sprint summaries for business and technical stakeholders.
- Coordinate with business users for testing, feedback loops, and change management to ensure smooth rollout of features.
Scrum Master Responsibilities
- Facilitate core Agile ceremonies, including sprint planning, daily stand-ups, sprint reviews, and retrospectives.
- Act as a servant leader to the team—identifying and removing blockers to maintain delivery momentum.
- Monitor sprint health, team velocity, and workflow; proactively identify areas for improvement.
- Champion Agile best practices and foster a high-performing, collaborative team environment.
- Support the Digital Product Owner in sprint goal definition and stakeholder alignment.
- Champion Agile best practices and promote a culture of accountability, transparency, and continuous delivery.
Qualifications
Required Qualifications
- 5–8 years of experience as a Business Analyst, Technical Business Analyst, or Product-focused Business Analyst supporting customer-facing websites and digital experience platforms.
- Strong Adobe Experience Manager (AEM) experience, including content authoring, page management, templates, components, workflows, and publishing processes.
- Familiarity with UX best practices, SEO fundamentals, QA/testing processes, and digital analytics.
- Strong understanding of Agile/Scrum methodologies and experience supporting Agile delivery teams.
- Proficiency with Azure DevOps (ADO) or similar tools for backlog and sprint management.
- Demonstrated ability to write user stories, define acceptance criteria, and support UAT activities.
- Excellent communication, facilitation, and stakeholder management skills.
Preferred Qualifications
- Experience with additional Adobe Experience Cloud products such as Adobe Customer Journey Analytics, Adobe Launch, Adobe Target, or Adobe Analytics.
- Agile certification (CSM, PSM, or equivalent).