What are the responsibilities and job description for the Senior Sales Manager - SMB position at Electric Era?
About Electric Era Technologies, Inc.
Electric Era was founded to revolutionize the world's electric vehicle charging infrastructure. We have developed a high performance EV fast-charging station that can be deployed affordably anywhere on the grid to meet drivers’ needs both today and tomorrow. Electric Era is building the future of car refill for the next generation of drivers. Come build with us.
About the Role
We are seeking a Senior Sales Manager - SMB to lead our SMB sales team, overseeing Account Managers and Sales Development Representatives (SDRs) in driving customer acquisition and revenue growth. This role focuses on scaling high-volume, efficient sales motions within the SMB segment, emphasizing demand generation through SDRs and full-cycle deal ownership via Account Managers to accelerate adoption of Electric Era’s EV fast-charging solutions.
Reporting directly to the Chief Revenue Officer (CRO), you’ll prioritize resources across demand generation and full-cycle sales disciplines, advocate for the team across the organization to remove barriers and speed revenue capture, partner closely with marketing on campaigns and the Director of Enterprise Sales on aligned strategies, and deliver insights to executive leadership and the board. This position is ideal for a proven sales leader with experience in complex B2B environments, who thrives in startups and excels at building scalable customer acquisition engines.
What You’ll Do
Team Leadership & Development
- *Lead, mentor, and develop a team of Account Managers and SDRs, fostering a high-performance culture focused on scaled customer acquisition, quota attainment, and professional growth.
- Set clear goals, provide coaching (including on value-based selling mechanisms), and implement performance management processes to ensure team success in demand generation and full-cycle sales motions.
- Recruit, onboard, and retain top talent to build a robust SMB sales organization capable of handling high-volume pipelines.
Strategy & Prioritization
- Develop and execute strategies to prioritize efforts across SDR-led demand generation and Account Manager-owned full-cycle deals, optimizing for efficiency, revenue impact, and scalable growth in the SMB segment.
- Design playbooks, processes, and tools to enable programmatic engagement at scale, including lead qualification, pipeline progression, and long-tail account nurturing.
- Monitor market trends, customer feedback, and competitive dynamics to refine sales approaches and drive continuous improvement in customer acquisition motions.
Cross-Functional Advocacy & Collaboration
- Act as the voice of the sales team across the organization, partnering with product, engineering, finance, operations, and the Director of Enterprise Sales to resolve roadblocks, accelerate deal closures, and enhance revenue capture.
- Collaborate with marketing to align on go-to-market campaigns, content, and lead generation initiatives that support SMB acquisition at scale.
- Work with Business Development Managers and external partners (e.g., financing, channel, and technology providers) to integrate ecosystem support into sales motions.
Performance Reporting & Insights
- Track, analyze, and report on key metrics including pipeline health, conversion rates, revenue forecasts, and team performance to executive leadership and the board.
- Use data-driven insights to forecast accurately, identify bottlenecks, and implement optimizations for sustained growth.
- Ensure compliance with sales processes and tools, leveraging CRM (e.g., HubSpot) for visibility and accountability.
About You
Education & Experience
- Bachelor’s degree in Business, Marketing, Sales, or a related field; advanced degree (MBA or similar) preferred.
- Minimum 5 years of sales leadership experience in a B2B environment, with proven success managing both demand generation/SDR teams and full-cycle Account Managers or Account Executives.
- Experience in complex sales leadership (technology or otherwise) required; technology sales into retail or renewables sectors preferred.
- Demonstrated experience in financial modeling for value-based sales, including the ability to model and articulate solutions' impact on customer total shareholder return (TSR) and P&L, with proven coaching of teams on value-based selling mechanisms.
- Startup experience preferred, with a track record of scaling sales teams in fast-paced, high-growth settings.
Skills & Competencies
- Strong leadership and prioritization skills, with the ability to balance demand generation and full-cycle sales disciplines while managing high-volume customer acquisition at scale.
- Expertise in building scalable sales processes, including playbooks for SDR qualification and Account Manager deal progression, with a focus on efficiency and revenue optimization.
- Excellent communication and advocacy abilities, capable of influencing cross-functional stakeholders, partnering with marketing, and presenting to executives and boards.
- Results-oriented mindset with proficiency in sales analytics, forecasting, and CRM tools (e.g., HubSpot) to drive data-informed decisions in dynamic environments.
Total compensation: $150,000-$275,000 OTE
Salary : $150,000 - $275,000