Digital Content Specialist (INTERNAL APPLICANTS ONLY)

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Support HUSD Vision, Mission and Goals. 
• Design and create marketing content to promote the district’s programs and services to current and prospective students, parents, and community members.
• Create content for digital and print media, including social media, email newsletters, brochures, flyers, and other marketing materials.
• Collaborate with district staff to ensure that all promotional materials are accurate, up-to-date, and aligned with the district’s branding and messaging guidelines.
• Manage the district’s social media accounts, including creating content, scheduling posts, monitoring feedback, and engaging with followers.
• Collaborate with schools to cover events and initiatives to highlight in newsletters, on social media, presentations, and more.
• Assist with website content creation and posting including news articles and page updates. 
• Analyze data and metrics to measure the effectiveness of content marketing campaigns and make recommendations for improvement.
• Assist in communications-related training and professional development. 
• Stay up to date with industry trends and best practices in marketing and communications. 
• Perform other duties as assigned. 

QUALIFICATIONS AND REQUIREMENTS:

• Bachelor’s degree in marketing, communication, or a related field.
• Experience in marketing or communication, preferably in a school district or education setting. 
• Strong writing and editing skills, with the ability to create clear and engaging content for a variety of media channels.
• Experience with social media management, including creating content, scheduling posts, and engaging with followers.
• Excellent organizational and project management skills, with the ability to manage multiple projects and deadlines simultaneously.
• Strong analytical skills, with the ability to analyze data and metrics to measure the effectiveness of marketing campaigns.
• Positive attitude and willingness to work as part of a team. 

PHYSICAL DEMANDS AND WORKING CONDITIONS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. While performing the duties of this job, the noise level in the work environment is usually quiet to moderate.

While performing the duties of this job, the employee is frequently required to sit and reach with hands and arms. The employee is regularly required to use hands and fingers, handle, or feel objects, tools, or controls; type/keyboard; and talk or hear. The employee is required to stand and walk, occasionally required to position body by bending body downward and forward by waist and crawl to reach in specific spaces to access cable/cords. Employee must on occasions lift, raise, and move up to 25 pounds.  Specific vision abilities required by this job include close vision, distance vision, depth perception, and the ability to adjust focus.

TOTAL PAID HOLIDAYS: 21

HUSD participates in the Arizona State Retirement System; Defined Benefit Plan provides for lifelong monthly retirement income for qualified members.

Salary : $48,535 - $67,957