What are the responsibilities and job description for the Product Marketing Manager, Video Solutions position at Digital Monitoring Products?
Brief Description
The Product Marketing Manager of Video Solutions will be tasked with leading the day-to-day operations of the Product Marketing for DMP Video Solutions. Working closely with Product Management, Sales and others, this role will lead in the development of marketing efforts, including descriptive content development, prioritized features and benefits, and overall market positioning identification. The PMM will also develop and execute go-to-market strategies, plans and multi-channel communications targeting dealers and end users.
Qualifications
Summary
Onsite medical clinic for employee, spouse and family members, 18 and under, living at home; Medical, Dental, 401k, Life Insurance, Short and Long Term Disability, paid vacation/holidays) plus some not so usual (free security system, free UPS shipping), so you don't have to worry about self or family.
The Product Marketing Manager of Video Solutions will be tasked with leading the day-to-day operations of the Product Marketing for DMP Video Solutions. Working closely with Product Management, Sales and others, this role will lead in the development of marketing efforts, including descriptive content development, prioritized features and benefits, and overall market positioning identification. The PMM will also develop and execute go-to-market strategies, plans and multi-channel communications targeting dealers and end users.
Qualifications
- Bachelor's degree in Business, Marketing or Communications-related fields or equivalent experience.
- At least 5 years B2B marketing experience in roles in physical security or SaaS/Video platform.
- Deep understanding of video technologies, and emerging trends in video monitoring, preferred.
- Proven track record launching and positioning security or hardware-focused products.
- Have a good work attitude and work cooperatively with others in the department and company.
- Experience working cross-functionally with engineering, sales, channel partners, and customer success teams.
- Extremely strong written and oral communication skills.
- Ability to set and meet deadlines.
- Ability to keep information in confidence.
- Serve as the Primary point of contact for Product Managers in the development of new video solutions products, features and updates.
- Manage all product-related documentation, including user guides, product category brochures, spec sheets, etc.
- Work with Product Management throughout product life cycles.
- Provide Product Management with ideas on new features/products, based on sales feedback and competitive data.
- Develop Go-to-Market strategies and plans for each new product launch/major enhancement/feature, including the development of the Sales Coach process.
- Develop campaigns to promote DMP product offerings among dealers.
- Identify synergies in products in order to create effective communications and promote DMP solutions.
- Create case studies and whitepapers related to Product Marketing efforts.
- Develop leadership skills for self and direct reports.
- Observes and adheres to DMP Data Classification Standard.
- Contributes to team effort by performing other duties as assigned. Job duties are subject to change as directed by management.
- Takes care of the customer, fast!
Summary
Onsite medical clinic for employee, spouse and family members, 18 and under, living at home; Medical, Dental, 401k, Life Insurance, Short and Long Term Disability, paid vacation/holidays) plus some not so usual (free security system, free UPS shipping), so you don't have to worry about self or family.