What are the responsibilities and job description for the Enrollment Director, Alpha - $200,000/year USD position at Crossover?
Most admissions roles prioritize volume. This one prioritizes fit.
Alpha is developing one of the world's most rigorous school models. Our campuses integrate demanding academics, technology-enabled instruction, and elevated standards for both students and faculty. Students routinely outpace national learning benchmarks, supported by measurable data. Afternoon hours are dedicated to depth, autonomy, and practical skill development. The model delivers. But only when paired with the right families.
That's your focus.
You will manage the complete enrollment experience for a campus, beginning with the first inquiry and continuing through onboarding. This is not a handoff structure. You are accountable for how families perceive us, how well they grasp the model, and whether their enrollment decision is made with clarity and alignment. You will evaluate compatibility, facilitate substantive conversations, and recommend against enrollment when warranted. The objective is not enrollment volume. The objective is alignment.
We welcome candidates from premium service backgrounds outside conventional education: selective private schools, competitive programs, high-end hospitality, executive assistance, premium membership services, or owner-operated businesses where you have directly managed high-value client experiences from start to finish. What counts is your capacity to manage a detailed, multi-phase process with discernment, clarity, and consistent execution.
If your career has been defined by delivering concierge-level service where trust, discretion, and experience quality are brand differentiators, this role will resonate, applied now to work that genuinely drives outcomes.
This is a full-time, salaried, on-campus position. We are hiring across La Jolla, Los Angeles, Marin County, Palo Alto, Piedmont, San Francisco, Santa Barbara, Santa Monica, and South Bay. Relocation assistance is provided.
What You Will Be Doing
Lead and deliver a high-trust, high-selectivity enrollment process that attracts aligned families while safeguarding the integrity and effectiveness of the Alpha model.
Basic Requirements
Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us
This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-5531-US-SanAnton-EnrollmentDire.014
Alpha is developing one of the world's most rigorous school models. Our campuses integrate demanding academics, technology-enabled instruction, and elevated standards for both students and faculty. Students routinely outpace national learning benchmarks, supported by measurable data. Afternoon hours are dedicated to depth, autonomy, and practical skill development. The model delivers. But only when paired with the right families.
That's your focus.
You will manage the complete enrollment experience for a campus, beginning with the first inquiry and continuing through onboarding. This is not a handoff structure. You are accountable for how families perceive us, how well they grasp the model, and whether their enrollment decision is made with clarity and alignment. You will evaluate compatibility, facilitate substantive conversations, and recommend against enrollment when warranted. The objective is not enrollment volume. The objective is alignment.
We welcome candidates from premium service backgrounds outside conventional education: selective private schools, competitive programs, high-end hospitality, executive assistance, premium membership services, or owner-operated businesses where you have directly managed high-value client experiences from start to finish. What counts is your capacity to manage a detailed, multi-phase process with discernment, clarity, and consistent execution.
If your career has been defined by delivering concierge-level service where trust, discretion, and experience quality are brand differentiators, this role will resonate, applied now to work that genuinely drives outcomes.
This is a full-time, salaried, on-campus position. We are hiring across La Jolla, Los Angeles, Marin County, Palo Alto, Piedmont, San Francisco, Santa Barbara, Santa Monica, and South Bay. Relocation assistance is provided.
What You Will Be Doing
- Managing the complete enrollment journey for prospective families, from initial inquiry through final onboarding.
- Facilitating needs-based conversations to evaluate alignment before offering solutions or outlining next steps.
- Overseeing 20 concurrent family relationships across varying stages of the enrollment cycle, with structured tracking and timely follow-through.
- Guiding campus visits, shadow day experiences, and decision-stage discussions that transparently convey outcomes, expectations, and model suitability.
- Keeping CRM and enrollment systems (HubSpot and SIS) current and accurate to enable forecasting, prioritization, and sustained service excellence.
- Deploying transactional or aggressive sales methods.
- Accepting families who are poorly aligned in order to meet numerical targets.
- Supervising a large team or operating through multi-layered approval processes.
- Handing off the family relationship to other roles or departments.
- Working remotely. This position is campus-based by intention.
Lead and deliver a high-trust, high-selectivity enrollment process that attracts aligned families while safeguarding the integrity and effectiveness of the Alpha model.
Basic Requirements
- 3 years providing premium, personalized service in settings where service quality directly influences brand perception (education, luxury hospitality, executive support, premium memberships, or owner-operated client services).
- Proven ownership of a full-cycle client, admissions, or enrollment process from initial contact through successful onboarding.
- Experience managing 20 active client, guest, or family accounts concurrently across different stages, supported by a reliable tracking and prioritization system.
- Capacity to share specific examples of consultative judgment, including instances where you advised against your own product or service due to poor fit.
- Professional-level written communication with senior executives, high-net-worth clients, or discerning audiences.
- Willingness to reside in or relocate within 60 days to one of these locations: La Jolla, CA; Los Angeles, CA; Marin County, CA; Palo Alto, CA; Piedmont, CA; San Francisco, CA; Santa Barbara, CA; Santa Monica, CA; or South Bay, CA.
- Work authorization in the United States without need for visa sponsorship.
- Background in selective private school admissions or competitive program recruitment.
- Experience in luxury hospitality, VIP client services, or executive-level support functions.
- Track record developing or refining enrollment workflows, standard operating procedures, or service protocols.
- Confidence leveraging data and CRM analytics to enhance conversion quality, not merely speed.
Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us
This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-5531-US-SanAnton-EnrollmentDire.014
Salary : $200,000