Director of Family Relations, Alpha - $200,000/year USD

• Location: On-site in Palo Alto, Piedmont, San Francisco, La Jolla (San Diego), or Los Angeles (South Bay), CA
• Compensation: $200,000 annually
• Full-time salaried position
• Benefits package includes: Health, vision, dental insurance, 401k, paid time off, and more
  
  

The families you serve aren't seeking additional services. They're seeking someone they can trust implicitly.

This position anchors that relationship of trust. You will establish yourself as the individual families turn to when uncertainty arises, when they seek counsel, or when they wish to share something significant. Not as a transactional function—but through genuine credibility you build over time. Your involvement will define the family experience at one of five California locations: Palo Alto, Piedmont, downtown San Francisco, La Jolla, or South Bay (Los Angeles).

Alpha is constructing a fundamentally different educational institution. Students finish core academic requirements in two hours per day through AI-powered learning systems, dedicating remaining time to public speaking, critical reasoning, and applied problem-solving. No traditional lectures. No unnecessary assignments. Performance outcomes in the top 1% nationally. The families we serve are discerning, well-connected, and frequently cautious. They demand rigorous thinking, not rehearsed talking points.

You will steward these relationships over the long term. Not merely at the point of entry, but continuously across years. You will engage with fluency on the subject of AI—its mechanisms, its shortcomings, and its significance—particularly with families who launch companies, invest capital, or demand exactness in all matters. If you are unable to sustain conversations at this level, the role will prove challenging. If you can, it represents one of the most intellectually stimulating positions in the education sector.

This is not client management. This is sustained trust-building with ultra-high-net-worth families who require discretion, sound reasoning, and reliability. If that setting resonates with you—and you integrate AI into your daily workflow to accelerate thinking, communication, and execution—you will immediately understand the scope of this opportunity.

What You Will Be Doing

• Take ownership of the complete family relationship on campus, cultivating trust that deepens over time
• Identify potential concerns proactively and address them with discretion, efficiency, and informed judgment
• Ensure consistent visibility during critical touchpoints: morning arrivals, afternoon dismissals, and thoughtfully designed parent gatherings
• Facilitate substantive, ongoing dialogue about Alpha's AI-based educational approach with highly analytical, technology-oriented families
• Create and continuously improve community touchpoints that foster connection, support, and organic referral activity
  
  

What You Won’t Be Doing

• Overseeing admissions pipelines or enrollment quotas—your work commences once families have joined
• Operating remotely or relying solely on email communication—this role demands physical presence
• Using scripted responses or avoiding challenging inquiries about AI or educational philosophy
• Depending on established frameworks—you will create infrastructure where none currently exists
• Approaching families as transactional accounts—this position values discernment over task execution
  
  

Director Of Family Relations Key Responsibilities

Establish and maintain enduring trust with ultra-high-net-worth families, securing sustained retention, active advocacy, and unwavering confidence in Alpha's AI-driven educational approach.

Basic Requirements

• Located in or capable of daily commuting to Palo Alto, Piedmont, San Francisco, La Jolla, or Los Angeles
• 5 years of direct experience serving UHNW individuals or families through private schools, private equity firms, family offices, or comparable elite service settings
• Demonstrated capacity to manage intricate, high-stakes relationships with discretion and thoughtful judgment
• Regular, daily engagement with AI platforms (e.g., ChatGPT, Claude, Perplexity) and ability to articulate AI functionality, risks, and boundaries with clarity
• Commanding presence and communication approach that establishes credibility among highly educated, demanding families
• Professional or personal familiarity with private or independent school environments
• Flexibility for early morning hours, late afternoon availability, and occasional evening or weekend programming
  
  

Nice-to-have Requirements

• Established connections within local private school networks or UHNW circles
• Background working alongside founders, investors, or technology executives
• Demonstrated success building communities or initiatives that generate organic word-of-mouth referrals
• Experience operating in early-stage or rapidly scaling organizations characterized by uncertainty
• Skill in translating sophisticated technical ideas into accessible, confident dialogue
  
  

About Alpha

Want to join a learning rebellion that’s transforming the traditional classroom?

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.

They don’t play by the old rules.

Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.

Alpha School is rewriting the rules of education.

Sounds too good to be true? It’s not.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

Crossover Job Code: LJ-5798-US-SanFranc-DirectorofFami1.002