Marketing Director (Pharma + Healthcare)

Our client, an event and experiential marketing agency, is looking for a full time Marketing Director to join their team as soon as identified.

In order to be considered for this opportunity, you must be able to work onsite 5 days a week in Norwood, Massachusetts.

As the Marketing Director, you will be leading the full-funnel engagement planning across their pharmaceutical and healthcare portfolio. The Omnichannel Marketing Director will have 10 years of experience in omnichannel, digital, CRM, brand, or engagement strategy, along with a strong healthcare, biotech, or pharmaceutical marketing background.

The Marketing Director understands how to connect business objectives, audience insights, and brand strategy into integrated customer experiences that drives awareness, acquisition, conversion, adherence, and retention. The Omnichannel Marketing Director brings deep expertise in patient and HCP journeys, omnichannel engagement, and healthcare communications within regulated environments.

The Marketing Director will be responsible for: 
- Developing omnichannel strategies that align business goals, audience needs, customer journeys, channel roles, and measurable outcomes
- Translating brand, patient, HCP, acquisition, and adherence strategies into actionable marketing plans
- Designing integrated engagement programs across CRM, email, SMS, web, media, field, print, and experiential channels
- Mapping patient, caregiver, and HCP journeys to identify key engagement opportunities and optimizing customer experiences
- Defining audience strategies, KPIs, measurement plans, and channel recommendations
- Partnering with creative, media, analytics, technology, and account teams to ensure strategic alignment from planning through execution
- Leading client workshops, presentations, and strategic discussions, serving as a trusted advisor to internal and external stakeholders
- Applying data, research, and performance insights to continuously improve campaign effectiveness

REQUIREMENTS: 
- 10 years of omnichannel, digital, CRM, brand, or marketing strategy experience within pharmaceutical, biotech, healthcare, or agency environments
- Strong understanding of patient, caregiver, and HCP engagement across the healthcare ecosystem
- Proven experience developing full-funnel marketing campaigns and connected customer journeys
- Expertise across CRM, email, SMS, web, paid media, social, field-triggered communications, and experiential marketing
- Familiarity with pharmaceutical regulatory requirements and MLR review processes
- Strong analytical, presentation, and stakeholder management skills
- Collaborative, strategic leader who thrives in fast-paced, evolving environments.

This role is ideal for a marketing strategist who can connect customer journey insights, omnichannel engagement, and healthcare expertise to create impactful experiences that drive business and patient outcomes.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Email Your Resume In Word To
Cameron.Little@jobalert.creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : CL9-1993581L200 -- in the email subject line for your application to be considered.
Cameron Little - Senior Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role.

This job was first posted by Creative Circle on 07/30/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.

Everforth Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results.  Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.

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