What are the responsibilities and job description for the Marketing Content Manager position at Comfort Heroes Plumbing, Heating & Air?
Qualifications
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Bachelor's (Required)
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direct content experience: 1 year (Required)
Full Job Description
Description: Comfort Heroes was founded in 2014 and is one of the fastest growing companies in the state. The company is one of the largest providers of essential residential services in the tri-state serving 10K homeowners annually across South Dakota, Iowa, and Minnesota. The company creates value by acquiring established local brands, applying experienced management talent, and implementing proven processes.
The result of successfully performing this role is to develop and execute a content strategy that produces brand awareness and customer conversions. This includes creating, monitoring, managing, and optimizing campaigns to reach defined KPIs.
This is a hands-on role where you write and edit content while managing and owning the content strategy. The Content Manager will oversee the production and execution of all content across the organization. Campaign elements will include ad copy, emails, blogs, radio and tv scripts, and all things content for Comfort Heroes. This position will also work with our creative agency and marketing leadership to facilitate the marketing.
Tactical Work:
- Drive sales through the creation of engaging content
- Assists with a new website launch and continual maintenance and upgrades
- Manages the content generation for all marketing campaigns
- Manages Social Media Ads and Google Ads
- Owns the Comfort Heroes blog and creates content that drives brand awareness, increases web traffic, and positively impacts the website’s SEO
- Writes, edits, and proofreads content
- Develops and maintains a monthly, quarterly, and yearly content calendar
- Owns and amplifies the Comfort Heroes brand voice
Position Specific:
- Create and monitor campaign performance to KPIs
- Coordinate and brainstorm with the team to improve marketing results
- Evaluate metrics that affect our website traffic
- Strong team player
- Your work will be performed in the timeframe agreed to with your leader and with the quality you would anticipate in a world-class organization
- Ensure departmental adherence to all Comfort Heroes standards
- Excellent written and verbal communication skills
- Works well under pressure and meets tight deadlines
- Highly computer literate with capability in email, MS Office, and related business and communication tools
- Fantastic organizational and time management skills
- Strong decision-making and problem-solving skills
- Meticulous attention to detail
Company-Wide:
- All work will be performed the right way, not the easy way
- All work will be performed according to the company’s policies and standards
- Immediate manager will be notified of any issues that cannot be resolved or deadlines that cannot be met within a reasonable timeframe
- Client and company information will be held strictly confidential
- In all actions, abide by our company’s vision and values of Excellence, Action, Growth, and Innovation
Physical Demands: Prolonged periods of sitting at a desk and working on a computer.
Requires local travel as needed. Reasonable accommodations may be made to enable individuals with disabilities to perform these position-specific essential functions.
Comfort Heroes is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Comfort Heroes is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Comfort Heroes are based on business needs, job requirements, and individual qualifications, regardless of race, color, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Comfort Heres will not tolerate discrimination or harassment based on any of these characteristics. Comfort Heroes encourages applicants of all ages.
Requirements:
- Must have heavy writing skills
- Must be a team player
- Must have outstanding organization skills
Job Type: Full-time
Pay: DOE
Schedule:
- Monday to Friday
Education:
- Bachelor's (Required)
Experience:
- direct content experience: 1 year (Required)
Work Location: 900 E Benson Rd. Sioux Falls, SD