Promotional Designer & Copywriter

Colossal is the world’s largest provider of online competitions, bringing together brands and our community to create life-changing opportunities while supporting charity. Philanthropy is our vision, our mission, and our action.

We have a brilliant team, and we’d love it if you joined us. Here are some reasons why you’ll love working at Colossal:

• Impact: You’ll play a central role in ensuring campaigns execute smoothly, partners feel supported, and internal teams stay aligned, helping Colossal drive real-world impact.
• Growth: Colossal is rapidly growing: This is your opportunity to join during a high-impact growth phase where your work directly shapes the next chapter.
• Work/Life Balance: We believe in working to live, not living to work, and encourage a healthy balance for all employees.

Benefits

• Generous PTO program
• Paid sick leave
• Holiday leave
• Maternal leave
• Volunteer time-off program
• 75% health, vision, and dental insurance coverage
• 401(k)

Perks

• Monthly events and team-building activities
• 1–2 catered lunches per month
• In-house fitness center
• Office snacks

What we’re looking for:

We’re seeking a highly creative and performance-driven Promotional Designer & Copywriter to join our marketing team. This role is responsible for concepting, designing, and writing high-converting digital advertisements across platforms, including Meta (Facebook/Instagram), TikTok, Google Ads, YouTube, and display networks.

This is a hybrid creative plus performance role ideal for someone who understands both visual storytelling and persuasive copywriting, with a strong focus on driving conversions, engagement, and measurable ROI.

Key Responsibilities:

• Design High-Performing Ad Creatives (Static, motion, and video-first formats)
• Write compelling, conversion-focused ad copy tailored to each platform and audience
• Develop full-funnel promotional campaigns (awareness, consideration, conversion, retargeting)
• Collaborate with marketing, growth, and analytics teams to iterate on creative performance
• Conduct A/B testing on headlines, visuals, hooks, and CTAs
• Translate brand messaging into high-impact, direct-response creative assets
• Stay current with platform trends (Meta formats, Google responsive ads, TikTok, etc.)
• Optimize creatives based on performance metrics (CTR, CPA, ROAS, CVR)
• Create variations of ads for scaling and testing
• Ensure brand consistency across all creative outputs

Our Ideal Candidate:

• 5 years of experience in digital ad design and copywriting
• Strong portfolio showcasing high-converting ads across multiple platforms
• Proficiency in design tools (Adobe Creative Suite, Figma, Canva, etc.)
• Experience writing direct-response copy (headlines, hooks, body copy, CTAs)
• Understanding of paid media platforms (Meta Ads Manager, Google Ads, TikTok Ads)
• Ability to interpret performance data and optimize accordingly
• Experience with video-first content and short-form formats is highly preferred

Preferred Qualifications:

• Experience in DTC, e-commerce, or performance marketing environments
• Knowledge of CRO (conversion rate optimization) principles
• Basic motion graphics or video editing skills (After Effects, Premiere, CapCut)
• Familiarity with AI tools for creative generation and testing

Key Skills:

• Creative direction & visual storytelling
• Direct-response copywriting
• Performance marketing mindset
• Data-driven decision making
• Rapid iteration and testing
• Platform-specific creative strategy

What Success Looks Like:

• Consistently producing high-performing ads that exceed benchmark KPIs
• Improving conversion rates and lowering acquisition costs
• Delivering scalable creative concepts that can be iterated and expanded
• Strong collaboration with marketing and growth teams to drive measurable impact

Equal Opportunity: Colossal is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Pay: $80,000.00 - $90,000.00 per year