Brand Marketing Specialist

We are seeking a Brand Marketing Specialist to support integrated marketing campaigns across brand, digital, influencer, and retail channels. The role focuses on global brand execution, consumer engagement, and delivering premium marketing activations with a strong emphasis on the female consumer.

Key Responsibilities

• Execute integrated marketing plans across brand, digital, retail, and influencer marketing.
• Support campaign activations, including seasonal and 365 consumer experiences.
• Collaborate with cross-functional teams including brand creative, digital, retail, and communications.
• Assist in influencer and celebrity marketing initiatives.
• Analyze consumer insights, market trends, and performance data.
• Ensure brand consistency and execution excellence across all channels.

Required Skills

• 2–3 years of experience in brand marketing, digital marketing, or influencer marketing.
• Strong understanding of marketing campaign execution and brand strategy.
• Experience working in cross-functional and collaborative environments.
• Excellent communication and presentation skills.
• Strong analytical skills with ability to derive consumer insights.
• Ability to manage multiple projects in a fast-paced environment.

Preferred Skills

• Experience in fashion, lifestyle, or consumer brand marketing.
• Strong knowledge of cultural trends and consumer behavior.
• Experience with retail marketing and on-ground activations.
• Familiarity with influencer and celebrity partnerships.
• Digital-first mindset with exposure to multi-channel campaigns.

Nice-to-Have

• Experience supporting global marketing campaigns.
• Exposure to brand planning and operations.
• Experience working with external agencies or marketplace partners.
• Passion for sports, fashion, and culture-driven marketing.

About BrickRed Systems:

BrickRed Systems is a global leader in next-generation technology, consulting, and business process service companies. We enable clients to navigate their digital transformation. BrickRed Systems delivers a range of consulting services to our clients across multiple industries around the world. Our practices employ highly skilled and experienced individuals with a client-centric passion for innovation and delivery excellence.

With ISO 27001 and ISO 9001 certification and over a decade of experience in managing the systems and workings of global enterprises, we harness the power of cognitive computing hyper-automation, robotics, cloud, analytics, and emerging technologies to help our clients adapt to the digital world and make them successful. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills, expertise, and ideas from our innovation ecosystem.