Club Marketing Manager

Description

Job Title: Club Marketing Manager

Salary: Competitive Pay

Hours: Full Time (Up to 40 Hours Per Week)

Benefits: Benefits package includes Medical, Dental, Vision, 401k Plan, and more.

Reports to: Director of Communications

Location: 3361 S Jenkins Rd, Fort Pierce, Fl 34981

INTRODUCTION

Boys & Girls Clubs of St. Lucie County (BGCSLC) takes changing the lives of youth to heart. We go above and beyond to ensure that every youth who walks through our doors has a world-class club experience that provides them with the opportunity for a GREAT FUTURE!

The Club Marketing Manager will be responsible for developing and implementing marketing strategies to increase awareness and engagement of clubs. In this position, you will play a crucial role in relationship-building, visibility, and alignment with schools. The primary responsibilities will revolve around creating compelling club content and managing production of marketing materials, including print and digital collateral, and club communications initiatives to increase the organization's visibility and engage with target audiences.

ESSENTIAL FUNCTIONS

The duties and responsibilities are, but not limited to:

Internal & Partner Support

· Support Clubs with school-friendly messaging, flyers, and parent communications

· Assist with district-facing communications, approvals, and recognitions

· Translate school-based impact into content that supports fundraising, grants, and stewardship

Storytelling & Visibility

· Conduct regular visits to school-based Clubs to capture high-quality photos, videos, and success stories

· Proactively identify and elevate student, staff, and program successes

· Ensure school-based Clubs are equitably represented across social media, newsletters, campaigns, and reports

Relationship & School Engagement

· Serve as the main communications liaison for all school-based Clubs

· Build and maintain relationships with principals, assistant principals, and key school staff

· Establish and maintain consistent communication routines with school-based Club Directors

· Support a positive and collaborative presence within schools to strengthen partnerships and trust

Other Duties

· Completes any additional assignments as requested by supervisor

· Actively participate in BGCA trainings, internal trainings, and All Staff meetings 

· Oversee branding within Clubs and Club marketing materials

· Increased involvement in event branding and event marketing

MINIMUM JOB REQUIREMENTS

EDUCATION / EXPERIENCE 

Bachelor's degree in Communications, Marketing, or a related field is advantageous, but not required. 

SKILLS/KNOWLEDGE

• Strong written and verbal communication skills.
• Excellent copywriting and editing abilities.
• Familiarity with social media platforms and content management systems.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Attention to detail and a creative mindset.
• Proficiency in graphic design tools and video editing software is preferred
• Graphic design and utilizing tools such as Adobe Photoshop and InDesign
• Knowledge of various marketing strategies and tools such as retargeting, geo-fencing ad campaigns, print & digital marketing, etc. 
• Videography & photography skills preferred, but not required
• Proven experience in developing and implementing communications strategies
• Strong project management and organizational skills
• Knowledge of industry trends and best practices in communications 

Travel

Some travel may be required for training and/or other business purposes.  

Working conditions

Our offices, neighborhood clubhouses, and school-based clubs are fast-paced work environments and are strategically located in areas of St. Lucie County where youth need us most. Based on the organization's needs, flexibility to work different schedules and work in different locations in St. Lucie County is required due to changing business demands. General office conditions are the standard work environment (standing, sitting, and walking Boys & Girls Clubs of St. Lucie County is an equal opportunity employer and a smoke, drug, and alcohol-free workplace. 

OTHER

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time with or without notice.