1 Director of Channel Marketing Job in Midvale, UT
Zagg Inc. is Hiring a Director of Channel Marketing Near Midvale, UT
- Improvement of sell-through velocity in-channel across wireless carrier partners, in partnership with ZAGG’s sales leadership
- Build a 12-month roadmap for channel marketing activities for ZAGG’s most important wireless partners
- 12-month channel marketing plan to be informed by and aligned with ZAGG’s product launch calendar, product roadmaps, and key industry drive times
- Refine a playbook of retail marketing levers by their influence on consumers, the investment to pull those levers, expected outcomes, and likelihood to execute at ZAGG’s wireless retail partners
- Consistently identify opportunities at retail to influence consumers and deploy marketing tools to reach them
- Bring the voice of the consumer at retail to ZAGG by performing frequent customer journey audits to understand and identify shopper purchase hurdles and drivers
- Work with product marketing to initiate and lead a packaging audit process to ensure ZAGG’s retail packaging designs are delivering conversion in retail channels
- Develop and publish an annual merchandising catalog and tool kit representative of key displays and merchandising materials we have and can implement at retail
- Own the process of aligning and delivering marketing assets to our retail partners for product launches including online imagery, copy and messaging, and packaging approvals
- Regularly audit and explore opportunities to better represent our products across retailer .coms
- 10 years in retail/channel marketing
- Consumer products or consumer electronics marketing experience
- Demonstrable success in leading results-oriented joint marketing programs and initiatives
- Keen understanding of consumer products branding and marketing
- Program management mindset: ability to prioritize multiple functions and tasks
- Strong analytical skills and an attention to detail
- Team player with ability to work cross functionally
- Great communication and interpersonal skills.
- Proven track record and experience in utilizing available marketing levers.
- Must have experience in channel marketing with major retailers. Experience with retail customers a plus.
- Proficiency in Microsoft Office Suites
- Some travel may be required
- Bachelor’s degree in marketing, communications, business administration or other applicable discipline.
- Master’s degree or MBA preferred
- Strong grasp of business strategy planning, monitoring, and data-driven decision-making
- Ability to form close relationships with cross-functional teams and external partners
- Ability to identify trends, understand financials and market information and resulting opportunities. Monitors results and develops secondary plans or opportunities
- Must have a collaborative style and be able to cultivate and maintain an open environment where ideas are shared, questioned, and tested
- Strong verbal and written communication skills
- Ability to gather and influence support for ideas and drive team members towards common objectives and continuous improvement
- Detail oriented and ability to manage critical projects and deadlines
- Excellent negotiation skills
- Administrative and managerial skills
- Analytical ability and strong attention to detail
- Strong management of people skills, with the ability to coach, discipline and establish accountability with team members
- Catered lunches every Wednesday
- Generous PTO 2 floating holidays
- 401k match
- Free phone case and screen protectors
- 50% discount on all Zagg products
- Free access to Top Golf and discounted rate on food
- Tuition reimbursement
Job Summary
Full Time
Durable Manufacturing
$143k-182k (estimate)
02/14/2024
06/06/2024
zagg.com
IRVINE, CA
500 - 1,000
2004
DANIEL HUANG
$500M - $1B
Durable Manufacturing
Related Companies
About Zagg Inc.
Since 2004, ZAGG has been protecting and enhancing your favorite gadgets. From our first InvisibleShield to our latest advances in audio, protection, power, and customization - our goal is to make your life easier and the life of your gadgets longer as we're at the top of the gadget industry. At ZAGG, we strive to deliver products known for their smart designs and creative product solutions. We embrace challenges and refuse to be deterred by obstacles. We aspire to create value for our customers, business partners and investors. ZAGG brands (ZAGG, mophie, InvisibleShield, BRAVEN, Halo, Gear4 a...nd IFROGZ) is the biggest company you've yet to hear of but will love to work at! Together, the ZAGG family continue to share our love of gadgets with the world. In fact, the industry has come to equate us with quality and customer assurance. Simply stated, when you buy a ZAGG Brands product, you know you are getting the best.
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The job skills required for Director of Channel Marketing include Channel Marketing, Leadership, Initiative, Collaboration, Marketing Communications, Planning, etc. Having related job skills and expertise will give you an advantage when applying to be a Director of Channel Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director of Channel Marketing. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Director of Channel Marketing positions, which can be used as a reference in future career path planning. As a Director of Channel Marketing, it can be promoted into senior positions as a Top Channel Development Executive that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Channel Marketing. You can explore the career advancement for a Director of Channel Marketing below and select your interested title to get hiring information.
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