Xtooltech USA is looking to hire a full time on-site Marketing Specialist. This position is located within Xtooltech USA's Corporate offices at 4189 E Santa Ana Street, STE A, Ontario CA 91761.

In this role, you will manage social media marketing campaigns and day-to-day activities for Xtool vehicle diagnostic scanner tools. Responsibilities include developing and delivering all social media content to customers, producing and distributing digital posts, monitoring social media presence and responding appropriately to online communities. In addition, create content for e-mail and e-flyer marketing campaigns. Measure effectiveness of e-mail marketing and other digital marketing efforts. Responsible for weekly production of Xtool newsletter.

Responsibilities

· Design, create and implement social media strategy and content for Xtool product line.

· Monitor company’s social media accounts, evaluate success of posts and adjust strategy accordingly. Analyze and track metrics, making recommendations on strategies.

· Design, create and implement e-mail marketing campaigns.

· Create and update digital analysis dashboards to determine progress on all digital activity.

· Oversee and approve monthly Xtool scanners for Life social media posts and e-mail campaigns.

· Produce Xtool newsletter weekly, track metrics and make recommendations for improvements.

· Collaborate with internal and external partners to produce and deploy content as appropriate, including but not limited to videos, product content, PR articles and more.

· Assist with website design and maintenance as needed.

· Perform all other duties as assigned by Management.

Qualifications Requirements

· Bachelor’s Degree in Marketing, Business Administration or related degree required; plus minimum 5 years of experience in Marketing

· Demonstrable experience with social media platforms, including, but not limited to Facebook, Instagram, Twitter, LinkedIn, YouTube and Tiktok.

· Ability to work independently on initiatives as directed, exercise judgment and focus attention to detail on digital assets development and oversight activities

· Excellent analytical and communication (written, oral, presentation) skills required; ability to communicate effectively to all levels internally and externally within an organization

· Proactive and collaborative team member who consistently contributes new ideas and solutions and provides support as needed on all assigned projects

· Ability to work well under pressure, handle multiple projects concurrently and meet deadlines

· Creativity and a strong sense of design

· Advanced knowledge of implementing/managing marketing automation campaigns preferred.

· Advanced skills in Microsoft Office Suite, Adobe Creative Suite: InDesign, Photoshop, Illustrator & Acrobat, MailChimp & Google Analytics

Local candidates are strongly encouraged to apply since we are not offering relocation assistance at this time.

Job Type: Full-time

Pay: $4,000.00 - $6,500.00 per month

Experience:

• Marketing: 3 years (Preferred)

Work Location: In person