Wells Fargo is seeking a Lead Marketing Production Consultant in the Consumer Data and Engagement Platforms (CDEP) organization. Learn more about our career areas and business divisions at wellsfargojobs.com
In this role, you will:

• Lead process design, optimization and solutioning of Salesforce Marketing Cloud (SFMC)
• Lead and manage email marketing production of campaign deliverables for complex email marketing programs, including personalization, dynamic content, SQL, automation and journey mapping
• Build and manage strategic relationships through collaboration with marketing campaign managers and leaders to design and adjust execution plans based on strategic priorities
• Work with stakeholders to collaborate on defining key campaign parameters and overall creative approach for email production
• Lead cross-functionality projects to develop and refine systems, processes, capabilities, and best practices to improve email marketing production
• Review and analyze email programs to develop solutions to optimize campaign production efficiency
• Collaborate and consult with product, technology, and other organizational units to identify and implement solutions to a wide range of program challenges

Required Qualifications:

• 5 years of Marketing Production experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• 5 years of Salesforce Marketing Cloud (SFMC) experience. Must be able to translate business requirements into solutions that demonstrate Salesforce platform & facilitate business outcomes
• Ability to guide/lead/train email marketing consultants on SFMC capabilities and paths to solutions
• Advanced knowledge of SQL and queries, Email Studio, Automation Studio, Journey Builder and analytics to produce desired outcomes in SFMC
• BS/BA degree or higher
• Ability to apply email marketing insights and subject matter expertise to partner with campaign managers to implement effective campaign execution
• Ability to understand stakeholders' perspective and demonstrate responsiveness to their needs
• Experience leading strategic partnerships, cross functionality teams, and strategic projects while consulting with stakeholders on email marketing programs

Job Expectations:

• This position offers a hybrid work schedule
• This position is not eligible for Visa sponsorship
• Relocation assistance is not available for this position

May be considered for a discretionary bonus, Restricted Share Rights, or other long-term incentive awards.
Salary range is determined by location of the job
Job posting may come down early due to volume of applicants.
Posting End Date:
30 May 2024
*Job posting may come down early due to volume of applicants.
We Value Diversity
At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Candidates applying to job openings posted in Canada: Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.
Applicants with Disabilities
To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol Policy
Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.