Vettanna is looking for a Social Media Strategist (Entertainment Content) to work on a Temp. Labor project for our Fortune 100 client. Be at the leading edge of creating and distributing Entertainment Industry content to the world.
We are looking for a strategic and creative individual to help manage the social presence and community engagement for original content on two cutting edge platforms. The Social Media Strategist will help build the overall strategy for shows, work with social producers on shows or agencies to build social content calendars, work with our client's social stakeholders to ideate, propose, and execute social plans.
Additionally the candidate will work with external partners (productions and talent social POC’s) to help manage their needs and oversee asset needs/creation. The Social Media Strategist will also coordinate with internal stakeholders to find opportunities to highlight platform launches and drive cohesive social media strategies across the family of related apps.
The ideal candidate will be a self-starter, highly organized, and passionate about new ways to reach fans. As part of a proactive high-performing team, the successful candidate will work in a fast-moving media environment and have a good understanding of the social media landscape and up-to-the-minute trends. They will collaborate well with colleagues from across social media to vet information and social opportunities.
Responsibilities:
Work with social producers or agencies to help build content calendar and developing social strategy for premier shows and scaled practices as needed
Collaborate with internal stakeholders and cross-functional partners to create, support and execute campaigns and initiatives across key channels.
Finding areas of opportunity for cross-collaboration with client related social channels through understanding XFN channels priorities and goals
Developing systems to track talent social asks throughout campaign/launch and post-campaign/launch
Working cross functionally with partner managers, producers, talent social teams and internal stakeholders to report on talent social media performance, and centralized reporting
Identify new ways to use social platforms to enhance storytelling and interact with audiences
This includes keeping the team up to date on new media platforms, products, and features within the client platforms and outside of the client platforms
Propose use cases, execution and tracking of experimental platforms to the team for discussion
Own social best practices for partners through guidance, recommendations, updated one-sheets, how-to’s etc