What You Can Expect on the Publishing Display Team:

• Manage and scale a portfolio of campaigns on proprietary content sites Activebeat, Walletgenius and CarsGenius, using Facebook
• Manage large monthly budgets across campaigns, with the goal of increasing ad spend and gross profit
• Thoroughly test ad copy and experiment regularly to discover new growth avenuesUse data visualization tools like Excel, Google Sheets, Google Analytics, and Tableau to analyze campaign performance and report to internal product owners
• Partner with technical and product teams to improve infrastructure overall and increase growth capabilities across owned sites

What You Can Bring to the Team

• An interest in ideating new content for Activebeat.com, Walletgenius.com and Carsgenius.com that will drive high engagement from Facebook users
• A flair for writing engaging adcopy that maximizes CTR
• Ability to optimize KPIs like ROAS, CPC, and CTR
• Familiarity with Facebook bidding strategies and optimization techniques a plus

What We Have to Offer

• Competitive salaries, bonus packages, and equity 
• Excellent medical, dental, and vision coverage
• 401k w/matching
• Generous PTO holidays
• Untracked sick days
• Paid professional development
• Remote and hybrid flexibility
• COVID-19 employee support fund