The General Manager leads and develops a team of Profit Center Manager (PCMs) to drive the overall results of the entire travel center location. The position is also responsible for providing the proper training, development, and supervision of PCMs to ensure the profitability, environmental protection, site maintenance, safety and efficient operation of the travel center according to Company policies. 

Duties and Responsibilities

• Ensures that programs are properly implemented and maintained to ensure the safety of customers and employees.
• Recruits and selects new site management employees capable of meeting or exceeding Company performance standards.
• Ensures the PCMs are properly staffing their departments with qualified employees to maintain the designated hours of operation.
• Assesses performance of PCMs, completes appraisals of direct reports and recommends for advancement and merit increases.
• Communicates work assignments and responsibilities to PCMs, follows up on completion of responsibilities, coaches, develops and trains managers to ensure performance measures and location standards are met or exceeded and to raise individuals’ levels of performance. Takes corrective action when management performance remains unsatisfactory.
• Ensures all customer complaints are addressed promptly and develops ways to reduce or eliminate their reoccurrence.
• Actively solicits employee and customer input to improve location operations.
• Ensures awareness and compliance with all federal, state and local regulations that impact operations.
• Ensures accurate and timely completion and submission of reports, personnel records, time sheets, price surveys and others as directed.
• Leads PCMs to implement and maintain corporate programs and procedures according to guidelines.
• Directs PCMs in their work activities to meet or exceeds budgeted goals.
• Supervises the total function of a travel center which operates multiple profit centers and which may operate 24 hours per day, 365 days per year.
• Aids the Senior Vice President/District Manager/Regional Operations Specialist by monitoring competitors’ fuel prices and regular non-fuel prices.
• Prices fuel and non-fuel merchandise in accordance with established pricing instructions.
• Maintains fuel and non-fuel inventory levels with the guidelines established for the location ensuring full selection and no run outs.
• Leads PCMs to adequately and effectively maintain and safeguard Company property, equipment, funds and merchandise and ensure all loss prevention and audit policies are properly executed.
• Manages location operations while controlling operating expenses within established budgets. Holds PCMs accountable for achieving hour and overtime targets.
• Leads management team and employees to understand and comply with all wage and hour obligations. Ensures time records are complete and accurate and non-exempt employees are compensated for all time worked.
• Supervises PCMs to implement home office promotions in profit centers and promotional menu items in the restaurant to enhance sales.
• Ensures location staff, property and premises always project a pleasing and welcome appearance.
• Develops and implements programs that recognize, and reward outstanding customer service performed by employees. Sets an example of outstanding customer service.
• Works with DM and PCMs to develop succession plan for departments and ensures employees are provided with development opportunities for career growth.
• Responsible for accurate forecasting of total site results and achieving budgeted site EBITDA.