Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About the team
As part of the Monetization Product, the SMB Growth Guidance team is positioned to help SMB customers grow with TikTok through personalized, actionable, and effective guidance. We're seeking an experienced Product Operation Manager to drive the strategy and operation work of the Guidnace product team. This role will work with the product, sales department, and other cross-functional teams to build something new and scale it quickly. The right candidate will be excited about creating from scratch and thrives in dynamic, and often ambiguous environments.
Responsibilities
1. The role will focus on product strategy and operations of the SMB Ad Growth Platform;
2. Act as the product specialist of the given products/features/projects, identifying critical growth areas impacting business growth, and educating and inspiring actions based on data-driven insights. Ensure solution delivery together with the key stakeholders, and monitor performance against defined success metrics;
3. Execute operational rigor and efficiency by prioritizing products and solutions, crafting communications and marketing materials, and developing and executing activations and programs to drive the success of related products/features;
4. Lead user feedback and issue management, effectively prioritize and develop products/features that impact AGP platform success metrics. Plan and lead cross-functional efforts to successfully launch and scale products across multiple channels.
Qualifications
Qualifications
1. BA/BS degree and above;
2. Ideally 5 years in product strategy, product marketing, growth, or equivalent function;
3. At least 2 years of professional experience in digital advertising or related fields, have a deep understanding of the industry landscape and emerging ad solutions;
4. Quantitative analytical experience and strategic thinking;
5. Excellent project management and process management ability;
6. Demonstrated problem-solving skills with experience providing business insights and recommendations from multiple input sources (e.g. data sets, interview feedback, research);
Preferred Qualifications
1. Familiar with global advertising solutions.
2. Able to work cross-functionally with multiple teams and stakeholders; excellent relationship-building, collaboration, negotiation, and influence skills.
3. Prior Experience in dealing with SMB.
4. Experience working with global teams across time zones.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2