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The Hartford
Hartford, CT | Full Time
$90k-118k (estimate)
1 Month Ago
Marketing enablement
The Hartford Hartford, CT
$90k-118k (estimate)
Full Time | Insurance 1 Month Ago
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The Hartford is Hiring a Marketing enablement Near Hartford, CT

AD Marketing - MC07AE

We’re determined to make a difference and are proud to be an insurance company that goes well beyond coverages and policies.

Working here means having every opportunity to achieve your goals and to help others accomplish theirs, too. Join our team as we help shape the future.

The Hartford is evolving the sales enablement resources of our employee benefits products and services, and we’re looking for the right person to join the strategic team making it happen.

The successful candidate will be engaged in both the vision and execution of creating a cutting edge and capable experience throughout the customer journey to drive both growth and retention.

In addition, there will be a strong focus on content development in support our Absence Management business within our sale enablement platforms.

This position will be involved in all phases of initiatives and so requires both a creative and strategic mindset plus the attention to detail needed to manage projects through to completion.

Light design and strong writing will be preferred skills of the successful candidate.

T his role will have a Hybrid work arrangement, with the expectation of working in the Hartford, CT office 3 days a week (Tuesday, Wednesday & Thursday).

Responsibilities :

Collaborate internally with Marketing Leads, Subject Matter Experts, and members of Sales and Account Management to ensure we are positioning and presenting our value proposition as effectively as possible.

Using an agile test-and-learn methodology, partner with the broader team and external agency to envision, launch, enhance and maintain the sales and customer experience platform and associated omni-channel marketing deliverables.

Become the team expert on using a CMS to enhance and maintain content on the marketing platform.

Develop engaging and effective slide content, bringing technical topics to life.

Support the execution of our absence claims experience narrative in all marketing deliverables.

Support the tracking and analytics of deliverables to understand effectiveness and inform future iterations.

Qualifications :

5 years marketing, insurance industry experience preferred

Bachelor’s degree required

Ability to work in a matrixed environment with diverse business teams such as sales, account management, claims, strategy and more

Proactive, adaptable, comfortable with ambiguity

Superior communication skills, both oral & written

Proven ability to convey technical topics with clarity and excitement

Strong PowerPoint skills

Detailed project manager

Excellent interpersonal skills

Must adapt well to new technology

Belief in test, learn, pivot

Preferred skills :

Although this is not a graphic design role, this person should have an aptitude for design

Experience using a CMS

Light video editing

Compensation

The listed annualized base pay range is primarily based on analysis of similar positions in the external market. Actual base pay could vary and may be above or below the listed range based on factors including but not limited to performance, proficiency and demonstration of competencies required for the role.

The base pay is just one component of The Hartford’s total compensation package for employees. Other rewards may include short-term or annual bonuses, long-term incentives, and on-the-spot recognition.

The annualized base pay range for this role is :

$98,080 - $147,120

Equal Opportunity Employer / Females / Minorities / Veterans / Disability / Sexual Orientation / Gender Identity or Expression / Religion / Age

About Us Culture & Employee Insights Diversity, Equity and Inclusion Benefits

Last updated : 2024-02-27

Job Summary

JOB TYPE

Full Time

INDUSTRY

Insurance

SALARY

$90k-118k (estimate)

POST DATE

03/01/2024

EXPIRATION DATE

04/10/2024

WEBSITE

thehartford.com

HEADQUARTERS

SAINT LOUIS, MO

SIZE

15,000 - 50,000

FOUNDED

1810

TYPE

Public

CEO

MIKE CLAVIN

REVENUE

$10B - $50B

INDUSTRY

Insurance

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About The Hartford

The Hartford is a brokerage agency that provides auto, home, life and commercial insurance products and services for individuals and businesses.

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