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Company Overview:
At Tactacam, we are a rapidly growing and market-leading outdoor products and technology company. With over 500,000 active customers worldwide and an expanding product line, we offer exciting opportunities for career growth and personal development. Join us at Tactacam, where innovation, adventure, and limitless possibilities await!
Job Overview:
As a Director of Brand Management, you will be an integral part of our marketing team and will play a pivotal role in shaping and promoting our brand identity. You will be responsible for developing and executing brand strategies that drive growth, awareness, and customer loyalty. This role is equal parts strategic, operational, and executional. The ideal candidate is a creative thinker who exercises exceptional communication skills and can effectively manage and execute plans across multiple teams, projects, and priorities. You will craft compelling consumer narratives; manage strategic growth initiatives; help position our current products and develop new ones; support key partnership RFPs; and drive the business forward with big ideas and innovation.
Responsibilities:
Brand Strategy & Positioning
Consumer Insights and Market Research
Influencer Program and Partnerships
Asset Development
Campaign Planning and Execution
Budget Management
Requirements:
Comprehensive Benefits Package:
Our benefits include Medical, Dental, and Vision coverage to ensure your well-being. Plan for the future with our 401k plan, and take time off to recharge with PTO. We've got you covered with Disability Insurance and Life Insurance too!
Location Limitations:
Please note at this time, we are not accepting applications from candidates based in Alaska (AK), California (CA), Connecticut (CT), Delaware (DE), Hawaii (HI), Louisiana (LA), Massachusetts (MA), Montana (MT), New Mexico (NM), New York (NY), Oregon (OR), Vermont (VT), Washington (WA), Washington, D.C. (DC), Illinois (IL), or Wyoming (WY). We encourage candidates from other locations to apply for our open positions.
Equal Opportunity Employer:
Tactacam is an equal opportunity employer and does not discriminate against any applicant or employee based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, or any other protected status. We are committed to providing a fair and inclusive work environment for all, and we encourage individuals of all backgrounds to apply for our open positions. If you require reasonable accommodation during the application process, please let us know, and we will be happy to assist.
Full Time
$161k-197k (estimate)
03/30/2024
05/29/2024
tactacam.com
Caledonia, WI
25 - 50
The following is the career advancement route for Director of Brand Management positions, which can be used as a reference in future career path planning. As a Director of Brand Management, it can be promoted into senior positions as a Top Product/Brand Management Executive that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Brand Management. You can explore the career advancement for a Director of Brand Management below and select your interested title to get hiring information.