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Job Summary:
Drives Consumer Lending business and segmentation marketing strategies to deliver a differentiated, omni-channel value proposition to current and prospective customers. In partnership with stakeholders, delivers successful marketing strategies and integrated marketing campaigns to increase profits and other key metrics, while maintaing awareness and strict compliance with all CRA & Fair Lending best practices. Manages the testing, communication and tactical execution of programs within allocated budget. Performs in-depth analyses of key metric results and recommends revisions to strategies or campaigns.
In partnership with line of business leaders and other stakeholders, delivers successful marketing strategies and integrated marketing campaigns to drive profitable growth for retail consumer lending products and services. Manages and communicates marketing strategies that are integrated with the overall retail strategy.
Job Duties and Responsibilities:
The information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Synovus is an Equal Opportunity Employer supporting diversity in the workplace.
Minimum Education:
Minimum Experience:
Required Knowledge, Skills, & Abilities:
Preferred Knowledge, Skills, & Abilities:
#LI-CW1
Full Time
$92k-125k (estimate)
05/22/2024
05/24/2024
synovustrust.com
Columbus, GA
25 - 50