Description

The Senior Art Director takes responsibility for (assigned) brand/campaign concept, design, presentation, execution, and production of all projects for assigned accounts. This includes being aware of current communications technology and media channels, and having the vision to utilize them creatively for meeting brand marketing objectives.

• Brand/campaign owner at the Art Direction level
• Oversees and implements the visual brand mandatories and consistencies
• Partners with core team Copywriter on brand/campaign and concept development
• Collaborates with Creative, Digital Studio, Account Services, Medical Strategy, Brand Planning, Project Management, Production, and extended team members
• Provides art direction to, and empowers, BoldSky, Art Buyer, photographers, illustrators, and other external collaborators, such as broadcast producers and directors
• Demonstrates ownership of assigned brand/campaign by continually coming up with new ideas proactively
• Presents and sells ideas internally and to clients
• Keeps up to date with trends in design, branding, marketing, advertising, digital communications technology and media, and related communications industries
• Keeps up to date with trends within the industries specific to assigned accounts
• Is knowledgeable about products and services specific to assigned account

QUALIFICATION REQUIREMENTS (please indicate if preferred or required)

• A minimum of 7years of experience developing art-based solutions in the marketing industry, with healthcare experience a plus
• Has a thorough understanding of photography, typography and printing techniques
• Demonstrates proficiency in using digital media as a creative vehicle
• Proficiency in critical graphic softwareprimarily Adobe Creative Cloud
• Working knowledge of, or hands-on experience with, interactive programming such as HTML is required
• User experience (UX) design training and/or experience is preferred
• Ability to follow the creative and workflow processes
• Be able to work within strict budgets
• Conceptual Creativity: Ability to think in abstract terms; can make connections between unrelated notions; can formulate innovative ideas where others cannot; seen as original and value-added in brainstorming sessions
• 360-Degree Channel Marketing Mind-Set: Sees the complete media picture; familiarity with leveraging and combining all media to promote a brand
• Understanding and Implementing Direction: Can understand creative direction based on objectives and executes creative work effectively. Communicates workload appropriately based on skill sets and talents; communicates well with others on workload issues and needs, and on the progress of work and results
• Industry Application: Picks up on technical things quickly; is good at learning new industry, company, product, and/or technical knowledge developments of the client's business as well as the agency business; has the functional and technical knowledge and skills

The anticipated hourly rate for this position is XX but may vary based on various factors such as the candidate's qualifications, skills, competencies and proficiency for the role.

At Addison Whitney, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesnt align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our to stay connected to additional career opportunities.

Addison Whitney is a global branding firm with a passion for building strong brands. We specialize in verbal and visual branding, brand strategy and research. We leverage our expertise across our core services to provide a sophisticated approach to brand development. Merged with your business strategy, this collaborative approach is critical in developing engaging brands for every audience that get attention and earn loyalty. We pride ourselves on creating a team environment inspired by collaboration, strategic thinking, and passion. What began in 1991 with three employees has grown and evolved into what you see today: a group of highly talented people who push themselves every day, never settling for what is but striving to uncover what could be.

Work Here Matters Everywhere | How are you inspired to change lives?

Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)

Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements.
As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees.