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Love. It’s what makes Subaru, Subaru. As a leading auto brand in the US, we strive to be More Than a Car Company. Subaru believes in being a positive force in the communities in which we live and work, not just with donations but with actions that set an example for others to follow.
That’s what we call our Subaru Love Promise.
Position Summary
Take charge of driving and contributing to the dynamic development of multiple brand strategy initiatives under the captivating theme of "More than a Car Dealer," including engaging Love Promise activations and the prestigious Love Promise Community Commitment Award.
Dive into the action by spearheading the implementation and management of the exhilarating Subaru Love Promise Retailer Activations and Share the Love campaigns, working hand in hand with the innovative minds of the Field Marketing team, the trailblazing visionaries at Subaru of America (SOA) Marketing department, and the dedicated regional / zone field teams.
Major Responsibilities
Love Promise Retailer Recognition Programs : Oversees day-to-day operations of the Love Promise Community Commitment Award Program, which includes the daily approval of retailer Love Promise Profiles, reviewing all Love Promise story submissions daily, administering the Love Promise Story Monthly Story Winner & Recognition, updating monthly status reports, collaborating with Subaru of America (SOA) IT to ensure that reporting is error free, and spearheading the recognition processes for the Love Promise awards.
Coordinates Love Promise Community Commitment Program with Sales Training’s Love Promise Customer Commitment program, rules, recognition, trophies, and materials.
Communications : Prepares and distributes SOA Marketing department communications and reporting regarding brand strategy, programs, and platforms to SOA executives, SOA Field, and retailers.
Oversees preparation and execution of Marketing Snapshot for SOA field. Coordinates Marketing presentations for the twice monthly Executive Meetings.
Facilitates two-way dialogue between SOA Marketing, field, and retailers formally, informally, and in-person with the goal of ensuring synergy between consumer-facing Marketing communications, programs, and events.
Acts independently as day-to-day contact for field marketing managers while also conducting outreach and problem-solving.
Conferences & Meetings : Spearheads the development of the Love Promise booth at the National Business Conference, which includes ideation, coordination, execution, and on-site support.
Supports the coordination of the exhibits at the National Training Conference and Aftersales Business Conference. Reviews and provides content to all project managers involved with the National Business Conference, National Training Conference, and Aftersales Business Conference.
Additional Responsibilities : Uses research, data, and trends to inform decisions and evolve programs for Field Marketing.
Required Skills and Personal Personal Qualifications
Educational / Experience Requirements : 4-year college degree (BA, BS), with 4 to 6 years relevant experience.
Work Environment
Compensation : The recruiting base salary range for this full-time position is $67900 - $90000 / year. (P2) Within the range, individual pay is determined by factors, including job-related skills, experience, 0nd relevant education or training.
In addition to the competitive salary, Subaru offers an amazing benefits package that includes :
Last updated : 2024-05-08
Full Time
Durable Manufacturing
$81k-108k (estimate)
05/09/2024
06/21/2024
EBISU, KANTO
15,000 - 50,000
1966
TOMOMI NAKAMURA
$10B - $50B
Durable Manufacturing
The job skills required for Field marketing specialist include Initiative, Presentation, Project Management, Marketing Communications, Commitment, Problem Solving, etc. Having related job skills and expertise will give you an advantage when applying to be a Field marketing specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Field marketing specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Field marketing specialist positions, which can be used as a reference in future career path planning. As a Field marketing specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Field marketing specialist. You can explore the career advancement for a Field marketing specialist below and select your interested title to get hiring information.
If you are interested in becoming a Field Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Field Marketing Specialist for your reference.
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Quotes from people on Field Marketing Specialist job description and responsibilities
Develop marketing campaigns to drive awareness and customer traffic.
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Execute marketing campaigns effectively to achieve the campaign objectives.
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Recommend marketing techniques and tactics based on changing market demands.
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Monitor and manage marketing expenses within the annual budget.
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They may also negotiate the contracts for the various forms of advertising after forming a marketing budget.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Field Marketing Specialist jobs
Pursue a professional certification.
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Get an Education Earn a Bachelor’s Degree.
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Experience using Marketing Automation tools (Eloqua, Marketo, Market-to-lead, etc.).
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