The Manager, Loyalty will drive the execution of Sprouts’ customer loyalty and personalization roadmap. This role will play a key role in driving loyalty program tactics to increase customer engagement. The Manager, Loyalty will collaborate with cross-functional teams and external partners to analyze performance to drive continuous improvement. The Manager, Loyalty will be up-to-date with industry best practices, trends, and technologies related to loyalty programs. Ultimately, the primary objective for the Manager, Loyalty is to increase customer lifetime value by driving incremental trips and spend across all Sprouts channels.

• Deploy loyalty program strategies and tactics to drive customer acquisition, engagement, and retention.
• In partnership with internal and external partners execute roadmap for loyalty program features and benefits.
• Develop and implement targeted marketing programs to drive loyalty program success.
• Collaborate with cross-functional teams to align loyalty efforts with overall marketing and communication strategy both in store and digitally.
• In partnership with internal teams, analyze program data to inform strategy, decision-making and continuous improvement of loyalty program offerings and benefits.
• Manage the calendar for loyalty program activities including managing loyalty program communications and promotions across multiple channels
• Develop and execute loyalty program measurement and reporting processes.
• Oversee the administration of loyalty program rewards and benefits.
• Manage the testing and optimization of loyalty campaigns to improve results.
• In partnership with Consumer Science team, conduct customer research and surveys to inform loyalty tactics and strategies.
• Work with IT teams to integrate loyalty systems with other company systems and platforms.
• Manage partnerships with third-party loyalty partners and vendors
• Partner with internal teams on the creation and management of loyalty content, including email templates, landing pages, and push notifications.
• Stay current with industry best practices, trends, and technologies related to loyalty programs.
• Develop and maintain relationships with key stakeholders and external partners.
• Provide guidance and support to team members.

• Bachelor's degree in Marketing, Business, or related field.
• 5 years of experience in loyalty program marketing.
• Strong understanding of customer acquisition and retention strategies in loyalty programs.
• Experience with Braze platform preferred.
• Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Strong analytical skills, with experience using data to inform and drive decision-making.
• Demonstrated ability to lead and manage teams, with experience in developing and mentoring team members.
• A proven track record of developing and executing successful loyalty program campaigns.
• Excellent problem-solving skills, with the ability to identify and resolve complex issues in a timely and effective manner.

In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include:

• Competitive pay
• Sick time plan that you can use to support you or your immediate families health
• Vacation accrual plan
• Opportunities for career growth
• 15% discount for you and one other family member in your household on all purchases made at Sprouts
• Flexible schedules
• Employee Assistance Program (EAP)
• 401(K) Retirement savings plan with a generous company match
• Company paid life insurance
• Contests and appreciation events throughout the year full of prizes, food and fun!

Eligibility requirements may apply for the following benefits:

• Bonus based on company and/or individual performance
• Affordable benefit coverage, including medical, dental and vision
• Health Savings Account with company match
• Pre-tax Flexible Spending Accounts for healthcare and dependent care
• Company paid short-term disability coverage
• Paid parental leave for both mothers and fathers
• Paid holidays

Get Paid Every Day!

Sprouts Farmers Market offers DailyPay - if you’re hired as an eligible employee, you’ll be able to transfer the money you’ve already earned at no extra cost, and get it the next business day, for free. We offer DailyPay so you don’t have to wait for payday to access the money you’ve already worked for. With DailyPay, you can see how much you’ve made every day and you can transfer your money any time before payday.

 You can learn more by visiting https://www.dailypay.com/partners/sprouts-farmers-market/.

Grow with us!

If you have a passion for inspiring people and a flair for fresh food, consider applying for a job at Sprouts! With a focus on customer service, our neighborhood grocery stores offer high-quality, farm fresh produce, natural meats, plenty of scoop-your-own bulk goods and much more in a fun, friendly, old-fashioned farmer’s market setting. Come grow your career in healthy living with a fast-paced, rapidly growing company and teams that pride themselves on empowering others along their journey.

The above statements are intended to describe the general nature and level of the work being performed by people assigned to this work. This is not an exhaustive list of all duties, responsibilities, and requirements. Sprouts’ management reserves the right to amend and change duties, responsibilities, and requirements to meet business and organizational needs as necessary.

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