Who we are

Silk Road Medical, Inc. is a medical device company located in Sunnyvale, California & Plymouth, MN, that is focused on reducing the risk of stroke and has pioneered a new approach for the treatment of carotid artery disease called TransCarotid Artery Revascularization (TCAR).

We are always looking for dynamic and innovative individuals who are passionate about reducing the risk of stroke. We welcome team members who approach their work with courage, flexibility, persistence, and a willingness to assist others with a strong emphasis on collaboration.

The opportunity

The Transcarotid Artery Revascularization (TCAR) procedure is a minimally invasive treatment option to treat carotid artery disease and help prevent stroke. In addition to the clinical performance of the therapy itself, a key driver of market adoption will require a fundamental shift in the well-established treatment algorithms for carotid artery disease. Through the strategic establishment of local and regional TCAR Programs, Silk Road Medical aims to generate pull-through demand for the TCAR Procedure due to increased community awareness and physician education.

The Principal Therapy Awareness Manager will be responsible for key therapy awareness and education management initiatives to drive TCAR therapy adoption:

• Training & partnering with the field team to incorporate and implement appropriate therapy awareness and educational initiatives.
• Collaborating with TCAR accounts to assist with their therapy awareness and educational efforts.
• Customizing educational assets and collateral as part of a comprehensive therapy awareness toolkit.
• Managing and delivering Silk Road Medical’s education programs ensuring that all programs meet objectives, targets, and program delivery excellence. Responsibilities include direct management of certain components including attendee management, faculty management, and logistics. Coordination with colleagues at SRM such as Area Managers and Directors in our sales team.
• Work with therapy awareness counterparts, faculty, and cross-functional partners to create and implement impactful educational collaterals and programs such as brochures, banners, PowerPoints, videos, and more.

The ideal candidate should be experienced in leading cross-functional projects, as success will ultimately be dependent on the motivations and commitment of other key internal and external stakeholders: physicians, hospital administrators, and field reps. Success will require a creative mindset and an ability to adapt to local conditions and requirements. Due to the evolving nature of therapy awareness management, novel key performance metrics will need to be developed and refined in consultation with Marketing, Sales, Medical Affairs, Regulatory Affairs and other SRM departments.

This is a field-based position.

A "Day in the life”

• Lead the implementation of therapy awareness and other educational content through engagement with SRM field team, SRM physician faculty and area account personnel.
• Partner with field sales team in qualifying, identifying, and selecting programs to maximize therapy awareness impact.
• Foster strong relationships with key physicians and hospital staff to understand their medical practice, patient pathway patterns, and patient demographics as it relates to carotid revascularization.
• Develop customized strategies for targeted programs to meet therapy awareness needs by leveraging existing programs and developing new solutions that are scalable.
• Partner with champion physicians at to develop educational events (physician network dinners, grand rounds, health fairs) to raise physician network awareness of the clinical benefits of the TCAR procedure.
• Strategically identify the educational need in the area and custom tailor educational programs to address them.
• Partner closely with Area teams to augment education delivery approaches based on their specific needs, e.g. local vs centralized educational programs.
• Coordinate with the field sales team, internal SRM departments, hospital marketing departments, and local media outlets to customize and distribute therapy awareness tools.
• Lead the collection and sharing of therapy awareness best practices with internal and external stakeholders.
• Track and measure impact of therapy awareness activities.
• Comply with all regulatory and clinical requirements in educational materials and messaging.
• Maintain, strengthen and develop new/existing KOL/Preceptor relationships with relevant key clinicians.
• Coordinate with the field team, internal SRM departments, hospital marketing departments, and local media outlets to ensure effective distribution of therapy awareness tools.
• Evaluate feedback from educational programs and working closely with Scientific Communication Manager, Physician Training, and Marketing to make changes to our current programs to ensure use of both best practice and new innovative education methods.
• Working closely with designated Sales partners (Area Directors, Area Managers, and Therapy Development Specialists) to understand the needs of the various health professionals and implement new programs or program elements in line with the broad learning strategy that best serve our stakeholders to optimize performance during the TCAR procedure. In collaboration with others in OMA, works to ensure personal and company compliance with all Federal, State, local and company regulations, policies and procedures for Health, Safety and Environmental compliance.
• Planning, coordinating, and creating (if needed) other projects that contribute to the accomplishment of the educational goals and objectives of Silk Road Medical.
• Responsible for adhering to all legal, regulatory and HCC policies to include AdvaMed, Pharma, ACCME, Sunshine Act, etc.
• Perform other related duties as requested.

What you’ll bring

Additional skills you have

• Demonstrated experience in organizing and implementing community outreach programs, such as physician network dinners, mailer campaigns, CME workshops, local media pitches, etc.
• Ability to coordinate multiple projects with multiple stakeholders in a fast-paced environment with tight deadlines.
• Ability to create content and lead new project development.
• Solution oriented.
• Ability to see “big picture,” identify national problems, and source a solution through project creation.
• Ability to execute a series of educational campaigns vs “one-off” projects.
• Strong interpersonal, written, and presentation skills.
• Analytical skills to track, measure, and report on campaign effectiveness and ROI.
• Professional work ethic and ability to operate independently in an organized fashion.
• Social media savvy, especially Facebook, Twitter, YouTube, and LinkedIn.
• Excellent collaboration skills required.
• Ability to work effectively with peers, both internally and externally.
• Must demonstrate strong commercial and business acumen.
• Must be a self-starter, able to work independently and prioritize multiple tasks to meet strict deadlines.
• Expertise with Microsoft Office, PowerPoint, and Adobe Acrobat required.

Come join our team where we celebrate diversity and embrace everyone's unique talents! We encourage individuals from all backgrounds to apply.

What we offer

Our philosophy is to make all benefits affordable to all Silk Road Medical employees and their dependents. We offer robust and affordable benefits with modest employee contributions. Click here for more information www.srmbenefits.com.

Actual compensation for this role depends on several factors that may include but are not limited to the type and length of experience within the job, type and length of experience with the job, industry, and related education, etc. Silk Road Medical is a multi-state employer, and this salary range may not reflect positions in other states. The anticipated compensation range for this role is $136,000 - $159,500. This position will also be eligible to participate in our annual bonus and earn equity in accordance with company policy. In addition, we offer robust and affordable benefits with modest employee contribution.

Our Commitment to Diversity, Equity & Inclusion

We welcome all people who want to be part of our amazing journey and mission to provide new, innovative, and clinically proven transcarotid therapies to prevent the devastating burden of stroke. Our employees come from very different backgrounds: different races and ethnic backgrounds, different religions, and different parts of the world. Some of us are married to people of the opposite sex and some to the same sex, some are not married. Some of us are becoming parents for the first time and others are counting down the days to retirement. Some of us do cartwheels every day and some need physical accommodation to best perform their role. All are welcome.

We have a diverse workforce because we believe that it is possible for people with different backgrounds, viewpoints and persuasions to come together and debate important topics, learn from one another, and make better decisions than we would if we all were all the same. We want Silk Road Medical to not only be a great place to work, but The Greatest Place to Work and we strongly believe that a diverse and inclusive working environment is critically important to that goal.

Silk Road Medical is an equal opportunity employer and we value diversity at our company. We strictly prohibit unlawful discrimination based upon an individual's race, color, religion, gender, sexual orientation, gender identity, national origin/ancestry, age, disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

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