About us. Shug's Soda Fountain & Ice Cream is a small family owned business in Seattle, WA. We are fast-paced, engaging and collaborative. We strive to bring the joy of our fantastic ice cream and dessert creations to everyone who walks through our doors. Our shop is located in the Pike Place market and each day is full of lively cutomer interactions. Our team is collaborative, friendly, and works hard together to make the guest and our team expe...