The Marketing Coordinator supports the marketing team by writing internal and external communications, newsletter creation, coordinating web and social media projects, producing videos for social media and other uses. Provides support to the Department Director and the Marketing Project Manager as needed. Works with the Director of Marketing, Media and Public Relations to design education, outreach and marketing strategies that are culturally sensitive and effective in utilizing various platforms to reach the target audience. The coordination includes but is not limited to printed material, media outreach, advertising (both print and broadcast), digital marketing, social media, mobile app, and community events such as Ask the Experts. Heavy writing responsibilities requiring proven storytelling skills.

1. Writing duties for internal and external communication, marketing and public relations including but not limited to marketing brochures, patient education, news articles, magazine articles, newsletters, video projects, web pages, eblasts, letters, memos, and profile pieces.

1. Produce, write and edit videos for use on the web, social media, various stakeholders and internal audience.

1. Web content management.

1.  Write and review printed material for community, patients and families.

1. Create compelling PowerPoint presentations for meetings, education and community outreach.

1. Contribute to advertising and marketing strategy, for print and broadcast opportunities.

1. Help support community outreach awareness events and project as they further the mission of the organization.

1. Build relationships with community leaders, business leaders and elected officials to support the Healthcare System’s health and wellness efforts.

1. Monitor and track reach, effectiveness and ROI of various marketing efforts in both English and Spanish speaking communities.

1. Administrative duties, which include but are not limited to writing purchase orders, answering phones, budget tracking, filing, organizing and creating/utilizing excel spreadsheets.

1. Provide various means of support to Marketing Project Manager and Director of Marketing, Media and Public Relations.

1. Performs other duties as assigned.

Education: Bachelor’s Degree in related field required.

Licensure: None.

Experience: Experience in marketing, preferably healthcare. Documented writing and project management experience. Bilingual – English/Spanish preferred.

The hourly rate for this position is $34.93 - $43.66. The range displayed on this job posting reflects the target for new hire salaries for this position.