Title: Marketing Specialist

Location: HYBRID - Hopkins, MN 55343 (Hybrid schedule in office 3 days; Tuesday, Wednesday, Thursday)

Duration: 12 months contract

Target Start Date (based on successful onboarding completion): 07/01/2024

Responsibilities:

• Develop and implement paid and organic social media strategies to maximize growth, retention, and engagement
• Drive creation of compelling ad content, including copy and visuals
• Utilize advertising tools on platforms like Client, Instagram, Twitter, and Client to target specific audiences and optimize campaign performance
• Monitor, analyze, and report on the effectiveness of paid campaigns, providing insights and recommendations
• Collaborate cross-functionally to integrate paid social media efforts with other marketing initiatives
• Stay informed about industry trends, algorithm changes, and new features on social media platforms to adapt strategies accordingly
• Manage budgets effectively, ensuring optimal return on investment (ROI) for paid social media campaigns.

Qualifications:

• A minimum of 3 years in a comparable role, ideally within financial services or another regulated industry
• 3-5 years experience in paid social media
• Proven experience in planning, implementing, and optimizing social media campaigns
• In-depth knowledge of advertising tools for platforms such as Client, Instagram, and Client
• Strong analytical skills
• Education Requirement: Bachelor's degree (preferred in marketing, communications, or business)
• Expertise in PowerPoint and Excel
• Excellent organizational and analytical abilities
• Strong written and verbal communication skills
• Proven aptitude and interest in learning new concepts and systems swiftly and independently
• Able to work independently as well as collaboratively within a team environment
• Familiarity with the Seismic Sales Enablement platform is a plus

Job Type: Contract

Pay: $31.00 per hour

Expected hours: 40 per week

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Experience:

• Marketing: 3 years (Required)

Ability to Commute:

• Hopkins, MN 55343 (Required)

Work Location: Hybrid remote in Hopkins, MN 55343