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Senior Manager, PR Influencer Relations
Reports into: VP, Brand Marketing
Rent the Runway (RTR) is transforming the way we get dressed by pioneering the world’s first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable and financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel, accessories and home decor from 700 brand partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hyman’s leadership, RTR has been named to CNBC’s “Disruptor 50” five times in ten years, and has been placed on Fast Company’s Most Innovative Companies list multiple times, while Hyman herself has been named to the “TIME 100” most influential people in the world and as one of People magazine’s “Women Changing the World.”
As Senior Manager, PR and Influencer Relations, you bring to RTR a deep understanding of how the media landscape has evolved over the past several years: “press” is just one facet of earned media, affiliate programs increasingly drive editorial decisions and organic brand advocates define a brand’s identity from the bottom-up. In this role, you will be responsible for expanding RTR’s voice across the top of the funnel. This means continuing to grow RTR’s brand awareness and reputation among consumer and fashion media, partnering with the marketing growth team on RTR’s affiliate machine, and growing our organic/brand-accretive influencer and VIP/celebrity communities. You will lead the RTR consumer press office and develop a consumer media strategy to garner ongoing earned media and social media conversation, generate awareness and drive business objectives. This is a hands-on role where excellent organizational and time management skills are as essential as experience and network.
What You’ll Do:
About You:
Benefits:
At Rent the Runway, we’re committed to the wellbeing of our employees, and aim to create a workplace that fosters both personal and professional growth. Our inclusive benefits include, but are not limited to:
Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.
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The anticipated base salary for this position is $134,000 - $140,000. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held. This position is also eligible for equity compensation.
Full Time
Consumer Services
$122k-157k (estimate)
05/18/2024
07/17/2024
renttherunway.com
NEW YORK, NY
500 - 1,000
2009
SHAILAH EDMONDS
$200M - $500M
Consumer Services
Rent the Runway is transforming the way modern women get dressed and disrupting the $2.4 trillion fashion industry by pioneering dynamic ownership and enabling women to rent, subscribe to and purchase secondhand clothing. Founded in 2009 with a vision to build the worlds first living closet, RTR believes that women everywhere will soon have a subscription to fashion. By creating a new model of dynamic ownership rooted in sustainability, RTR has made apparel rental an indispensable utility while also powering women to feel their best every day. RTR offers apparel, accessories and home decor fro...m over 700 designer partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hymans leadership, Rent the Runway has been named to CNBCs Disruptor 50 five times in ten years, and has been placed on Fast Companys Most Innovative Companies list multiple times.
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