Redirect Health is Hiring a Growth and Digital Marketing Manager - Free Healthcare Benefit for Entire Family Near Scottsdale, AZ

Free Healthcare for you and your family, what does that mean?

You should not have to worry about the burden of cost when it comes to healthcare for you and your family, we are here to remove that burden.
The average family will spend close to $20,000 a year before health insurance covers the rest of medical treatment
The cost of healthcare includes monthly premiums, deductibles, co-pays, co-insurance and out of pocket max
FREE Healthcare means you pay nothing on premiums, nothing for co-pays, nothing for deductibles, and nothing for out-of-pocket max when you join our team. This is for your entire family! This truly is a FREE healthcare benefit.
If removing the burden of healthcare for your family is important, and helping other people remove that burden is important, then join our team!

As the Growth and Digital Marketing Manager at Redirect Health, you will be responsible for developing and executing data-driven marketing strategies using HubSpot to address issues in the marketing funnel to prevent and reduce membership churn and increase lead-generation initiatives. You will collaborate with cross-functional teams to create and implement targeted marketing campaigns, optimize conversion funnels, maximize the ROI of our marketing efforts, and utilize various marketing channels to attract and retain small business clients and healthcare brokers. This role requires a blend of strategic thinking, analytical skills, and hands-on execution to achieve our growth objectives.

Reporting to the Director of Digital Marketing, this role offers a unique opportunity to impact our digital marketing initiatives significantly.

You made a great choice looking into this role, now make the next right choice in joining a team excited to change the future of healthcare.

LOCATION: Scottsdale, AZ

TYPE: Full time

RESPONSIBILITIES

Develop and execute comprehensive B2B growth marketing strategies to increase lead generation, customer acquisition, and revenue using HubSpot's tools.
Leverage HubSpot's CRM, Google Analytics, and additional marketing tools to nurture leads, track customer interactions, and optimize the sales funnel.
Analyze market trends, competitor activities, and customer behavior to identify growth opportunities and develop targeted marketing initiatives.
Collaborate with cross-functional teams to create and optimize B2B marketing campaigns across digital channels, including email marketing, content marketing, social media, PPC advertising, and SEO.
Manage and optimize the B2B customer acquisition funnel, including landing pages, conversion paths, and A/B testing to improve conversion rates.
Implement digital marketing automation tools and lead nurturing processes to maximize lead conversion and retention.
Utilize data analytics and tracking tools to measure campaign performance, analyze ROI, and provide actionable insights for continuous improvement.
Develop and manage marketing budgets, forecasting, and reporting on key performance indicators (KPIs) to track progress towards growth objectives.
Stay updated on industry best practices, emerging trends, and technologies to ensure our marketing strategies remain innovative and effective.
Collaborate with the sales team to align marketing efforts with sales goals, including lead generation, lead scoring, and nurturing processes.
Provide leadership and mentorship to the marketing team, fostering a culture of creativity, accountability, and continuous learning.

REQUIREMENTS

Bachelor's degree in marketing, Business, or a related field OR 5 years of related experience.
Proven experience in B2B growth marketing, preferably in insurance or healthcare.
Strong understanding of digital marketing channels, marketing automation, and analytics tools.
Proficiency in data analysis and the ability to translate data into actionable insights.
Exceptional project management and organizational skills.
Excellent communication and interpersonal skills.
Results-oriented mindset with a passion for driving business growth.
Experience with HubSpot and GA4 is a plus.

We are transparent in our pay for our Growth and Digital Marketing Manager Role: