We are seeking a dynamic Marketing Coordinator to join our team. This role involves assisting in organizing and executing marketing campaigns, developing marketing strategies, and providing administrative support to ensure the smooth operation and long-term growth of the department. The Marketing Coordinator role requires a person who is driven, organized, communicates clearly and effectively, and can think strategically and creatively. If you are a motivated individual with a passion for marketing and a keen eye for detail, we encourage you to apply.

Responsibilities

• Generate compelling written and visual content for diverse marketing materials, including social media updates, email campaigns, advertisements, and more.
• Assist in the development and execution of email marketing campaigns.
• Support SEO efforts through conducting keyword research, collaborating on SEO strategies, and optimizing content for search engines.
• Manage promotional items, including inventory management, ordering/buying, and distribution
• Collaborate with external vendors or freelancers for specific marketing tasks, projects, or procurement needs.
• Assist sales, marketing, and business development teams in maintaining consistent visual branding and brand voice across various assets such as slide decks, literature, and other materials.
• Assist in planning and execution of company events.
• Utilize tools to monitor website traffic, social media metrics, and other relevant data.
• Prepare detailed reports on campaign performance and customer value add
• Undertake various administrative tasks to ensure the smooth functionality and coordination of the department’s activities, including some data entry.
• Stay informed about industry trends and proactively seek opportunities for professional growth through workshops or training sessions.

• Bachelor’s degree in marketing, communications, or related field, or equivalent experience
• 1-2 years’ proven experience in marketing, communications, or similar role
• Good understanding of marketing principles
• Excellent verbal and written communication abilities, including strong editing and proofreading skills
• Excellent organizational skills, ability to manage simultaneous projects and adhere to deadlines
• Good interpersonal and relationship-building skills; eager to work with many people and departments
• Strong computer skills, including Microsoft Office Suite
• Adobe Suite (InDesign, Illustrator, Photoshop, etc.) experience preferred
• Experience with Sales Cloud (Salesforce) or other cloud-based CRM preferred