Title: Marketing Manager

Location: Metro Dallas, TX

About Us

Pacesetter Homes is a single-family business unit of Qualico with over 71 years of building experience. As one of Builder Magazine's 100 largest builders in the United States, Pacesetter Homes offers award winning home plans, interior design selections and choice of options that personalize each new home we build. Pacesetter Homes Operators in Western Canada, Dallas, Texas and Austin, Texas. To learn more, click here.

At Pacesetter, our people make the difference. We offer an exciting place to build your career with competitive compensation and benefit packages, company matching 401K program and employee home purchase program.

Job Overview

Reporting to the Director of Marketing, as the Marketing Manager you are responsible for managing the day-to-day marketing activities of the business unit. The Marketing Manager also develops and implements marketing strategies for all portfolio projects including departmental targets, schedules, and budgets.

Your day-to-day responsibilities will include:

• Developing and implementing marketing standards, processes, and strategies. Ensure clear communication of policies and procedures and effective control measures are in place. 
• Developing and updating all marketing materials including brochures, sell sheets, booklets, infographics, videos, and signage. 
• Working closely with the Sales team to assist in the coordination and implementation of marketing content. 
• Ensuring all materials used in internal and external operations meet brand guidelines and professional standards. 
• Conducting research and market analysis of changing practices, technology, competition, and consumer preferences to develop and deliver effective marketing practices. 
• Developing CRM systems to support corporate strategy of customer intimacy, referrals, and satisfaction. Review customer surveys to identify opportunities for improvement. 
• Overseeing the marketing department and supervise, develop, and provide guidance to team members. Develop target goals and objectives, ensuring clear direction is given. 
• Attending regular neighborhood meetings in communities to design, produce collateral and participate in events. Events may include weekend days. 

As our ideal candidate, you are…

• A strong communicator; you clearly express your thoughts in conversation as well as write and present in a persuasive and influencing manner. 
• An active listener; you seek to understand and listen to others in a non-judgmental way.
• A creative problem solver; you take evaluated risks to capitalize on opportunities and implement tough or unpopular decisions.
• A leader; you attract, retain, develop or improve the skills of others through effective coaching and guidance.

Essential Requirements 

• Bachelor’s Degree in Marketing, Communications, Business Administration or equivalent. 
• Minimum 3 years of marketing experience in a managerial position.
• Valid driver’s license and access to a reliable vehicle. 
• Satisfactory verification of criminal record check. 

What We Value

• Creating trusting and successful working relationships.
• Setting clear, measurable and achievable goals. 
• Cooperating with team members in an open, positive and respectful manner.
• Staying current with technical job skills.
• Consistently meeting customer expectations.
• Taking responsibility for the outcomes of decisions and actions. 

Working Conditions

Primarily works in an office setting during regular business hours. Travel to other branch offices is required. Work outside of normal business hours may be required.

About Us

Qualico is a fully integrated real estate development company with offices in Western Canada, Austin and Dallas-Fort Worth, Texas.

Since its inception in 1951, the company’s activities span the entire real estate spectrum and include residential land acquisition and development, single-family and multi-family home divisions, commercial and industrial development, property management, concrete ready mix, building supply and manufacturing divisions. To learn more, click here.

Candidates being considered will be contacted. We thank you for your interest. Join our Talent Community to stay up to date on job opportunities and to find out why we have the best reason to come to work every day.