Petalfast is the first-of-its-kind full spectrum sales and marketing agency for the cannabis industry. Petalfast helps cannabis brands achieve rapid growth via its go-to-market accelerator program in California, and through its full spectrum of agency services available to brands nationally. The notable cannabis brands already engaged in the Petalfast platform include Cann, Yada Yada, Space Coyote, KUDA, and Emerald Sky. The Company, through its incubator program Pilot by Petalfast, also provides new and recently launched brands with direct access to leading retailers and opportunities to gain first-hand market analysis, while also offering select retailers the opportunity to see future brands before they formally hit the market.

Job Description

• Maintain an expert understanding of the Petalfast brands you’re scheduled to represent including product details, brand mission/values, and related general cannabis knowledge.

• Staff consumer-facing marketing activations such as in-store demos and events at retail.

• Increase brand awareness at retail through consumer education and engagement, driving in-store sales and building customer loyalty.

• Communicate to customers pricing promotion/deal, key selling points, product effects and use-cases, and proper dosing of cannabis products represented.

• Provide non-dosed samples and gift branded swag to interested customers. Encourage consumers to connect with brands through digital platforms (i.e. follow on social media, sign up for email newsletter).

• Create harmonious relationships with Petalfast’s retail partners and their staff to cultivate a strong affinity for Petalfast’s portfolio of brands

• Track all activity, stats, and consumer insights/feedback through detailed and constructive recap reports, submitted directly following shifts.

• Consistent and proactive communication with Petalfast Field Marketing Specialist to coordinate demo/event logistics, integrate best practices, and share your success stories and key learnings.

Skills, Education Experience Required

• 2 years of experience in events, retail, customer service, or related fields. Familiar with basic event marketing, promotions, and sales tactics.

• Ability to communicate effectively, both verbally and in writing. Comfortable with public speaking.

• Sales skills, including persuasion, overcoming objections, active listening, and negotiation.

• Must be punctual, professional, reliable, highly detail oriented, self-motivated, and results driven.

• Must be outgoing, attentive, and comfortable engaging in conversation with customers and retailer partners.

• Must have confidence and the ability to connect with a diverse spectrum of customers and retail staff.

• Passionate and knowledgeable about the cannabis industry.

Driver’s License

• Must have a valid driver’s license and must be able to drive extended periods of time

Physical Standards

• Must have finger dexterity, ability to use keyboard/ten key

• This position may rarely require kneeling, bending, squatting

• Ability to push/pull up to 50 pounds

• Reach, stoop and lift office files, records or reports, typically weighing 20 pounds or less

• Must be able to effectively communicate with others

• Must have good vision and be able to operate a calculator, fax machine, telephone, copier, hand truck, hammer, screwdriver and case cutter

• Must be able to stand and/or walk for long periods of time

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice

Petalfast and its affiliates provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Reasonable accommodations will be considered which would allow the employee to perform the essential functions of this job

Job Types: Part-time, Contract

Pay: $20.00 - $30.00 per hour

Schedule:

• Monday to Friday
• Weekends as needed

Ability to Relocate:

• Franklin, MA: Relocate before starting work (Required)

Work Location: On the road