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JOB DESCRIPTION AND POSITION REQUIREMENTS:
The Penn State College of Medicine, Department of Geriatric Medicine, in Hershey, PA, is seeking a Marketing & Communications Specialist.
The purpose of this position is to support a required element of the RISE grant, which is to recruit and engage long term care communities in ongoing quality improvement work and educational resources. The person in this position will lead and execute communication strategies to ensure greater than 40% of the South Central RISE LTC communities have 2 or more participants engage in 1 or more activities/resources.

• Person in this role will need to be expert in marketing and communications, excellent communication skills, understand communication and engagement approaches across different generations of workforce and understand nuances of LTC workforce challenges. Knowledge of webpage design, social media, and email marketing platforms is required.
• Direct communication and engagement with long term care communities
• Develop and implement communication strategy in alignment with RISE partners, including PA Office of Long Term Care Transformation
• Create tools and approaches to track use of new communication tools.

Ideal candidate will possess:

• Ability to track and assess communication strategies, their success or failure, and use that information to shape ongoing communication and engagement strategies.
• Along with PI, and leaders of discrete programs within RISE, this person will need excellent communication skills and approximately 50% of their time will be direct interaction with partners and up to 240 LTC facilities, which will include 2-8 persons per facility.
• Must possess ability to function as part of a team, as well as demonstrate confidence in leading aspects of the marketing, recruitment and engagement of the grant.
• Given this person will be the sole expert on the grant team, this person, once equipped with foundational knowledge related to the grant, must be able to self-direct, as well as complete deliverables set forth by the PI.

This position typically requires a Bachelor's degree or higher or an equivalent combination of education and experience.
This is a limited-term position funded for one year from date of hire, with possibility of refunding.
The following clearances must be successfully completed for this position:

• Pennsylvania State Police Criminal Background Check
• Pennsylvania Child Abuse History
• Federal Bureau of Investigation (FBI) Criminal Background Check

The Pennsylvania State University is committed to and accountable for advancing diversity, equity, and inclusion in all of its forms. We embrace individual uniqueness, foster a culture of inclusive excellence that supports both broad and specific diversity initiatives, leverage the educational and institutional benefits of diversity, and engage all individuals to help them thrive. We value inclusive excellence as a core strength and an essential element of our public service mission.
The pay range for this position, including all possible grades is:
$42,100.00 - $61,000.00
Salary Structure - additional information on Penn State's job and salary structure.
CAMPUS SECURITY CRIME STATISTICS:
Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.
Employment with the University will require successful completion of background check(s) in accordance with University policies.
EEO IS THE LAW
Penn State is an equal opportunity, affirmative action employer, and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.
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