Our Company

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company.

This is an exciting time to join Pearson Workforce Skills, our objective is that in five years, Pearson will be one of the major players in the workforce development market, reaching tens of millions of enterprise and individual learners globally, generating more than $1bn in revenue and continue to grow. The Workforce Skills (WFS) business division will be the driving force in realizing this ambition.

Our team: Workforce Skills – We provide upskilling and reskilling that ensures people can thrive in a digital, automated future. We are the newest division at Pearson with ambitious and exciting plans for growth.

Responsibilities

Organic Social Media Management

• Manage and deliver the organic social media strategy across our three workstreams for global audiences
• Own day-to-day operations and management of our organic social presence
• Collaborate with growth marketing to design and implement a social media calendar and schedule that supports business and brand goals
• Work closely with the growth marketing, corporate communications, and brand team to ensure all social media activity is aligned with brand campaigns and business objectives
• Engage with followers in online communities
• Manage social channel inboxes and field questions, support requests, and other messages as needed to the appropriate teams
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
• Support through account merges and consolidations as needed
• Conduct social listening across our brand and product portfolios, consolidate this information and provide updates to our wider GTM teams that can utilize this data such as product marketing, content marketing, growth marketing and sales teams
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Digital Events (Internal) Coordination

• Support our growth teams with the management of our digital events and webinars hosted in the zoom platform
• Responsible for webinar operations: speaker coordination, registration landing page creation, webinar slide creation as needed, pre- and post- webinar logistics

Qualifications :

• 3 years proven experience as a social media manager; b2b environments are a plus
• Hands-on experience developing content for social media
• Experience using social media management tools such as HubSpot, Hootsuite, Sprout Social
• Excellent copywriting skills
• Experience managing digital events and webinars is a plus

Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the Colorado, California, Washington State, and New York City laws, the pay range for this position is as follows:

Minimum full-time salary range is between $70,000 - $80,000.

This position is eligible to participate in an annual incentive program, and information on benefits offered is here here.

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company. Learn more at pearsonplc.com.

Pearson believes that wherever learning flourishes, so do people. We are committed to being an anti-racist company in everything we do. We value the power of an inclusive culture and a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm, and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity, and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to a sustainable environment and workplace where talent can learn, grow, and thrive.

To learn more about Pearson’s commitment to a diverse and inclusive workforce, please click here: http://www.pearson.com/careers/diversity-and-inclusion.html

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. All employment is decided based on qualifications, merit, and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status, or any other group protected by law.

Job: MARKETING

Organization: Workforce Skills

Schedule: FULL\_TIME

Req ID: 10082

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