14 Content Marketing Manager Jobs in Fort Collins, CO
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Otter Products is Hiring a Content Marketing Manager Near Fort Collins, CO
Overview
Otter Products is looking for a Content Marketing Manager to join our team in Fort Collins, CO.
The Content Marketing Manager will be a steward of Brand voice and messaging to support content marketing efforts across the business. This critical role requires a creative and imaginative individual who owns the strategy and creation of original, provocative, and engaging content that also drives business growth. From conception to execution, they will deliver bodies of work across major customer and consumer touchpoints in line with Brand communication calendars. This role is responsible for helping develop and deliver the content marketing strategy, inclusive of all assets, to support channel needs and the consumer journey to enable us to deliver integrated campaigns, generate pipeline, and support customer growth and expansion. The ideal candidate operates with a growth mindset, a data-informed approach, strong collaboration skills, customer focused, and a relentless drive to deliver results.
About Otter Products
Otter Products, we grow to give. From our founder's garage in 1998 to the global technology leader we are today, Otter Products continues to drive growth through innovation. Through our industry-leading brands - OtterBox, Liviri and OtterCares - we provide our partners the number-one selling and most trusted products in our categories. Our philanthropic spirit is the foundation on which we foster our partner relationships, allowing us to grow and to give - together. By way of our charitable arm, the OtterCares Foundation, we support our communities and invest in our future through education that inspires kids to change the world. And even as our global community of Otters continues to grow, our founder's core values are still at the heart of everything we do. We measure our success by our ability to give back to our communities and strengthen opportunities for all. For more information visit otterproducts.comResponsibilities
- Partner across the entire Marketing team (and wider organization) to drive our Communication calendar and Content roadmap, reach our target audiences, and execute against content KPIs within assigned channels and categories.
- Own strategy, process, planning, and execution of content in alignment with key touchpoints across Channel and Brand Communication calendars with inputs from cross-functional Marketing, Sales and Product counterparts. This includes but is not limited to utilizing internal Creative resources, agencies and other outside content creators (influencers) to meet the asset requirements of the calendar.
- Partner with Product Marketing on new product and category launches to align on scope of support and content needs for go-to-market activations.
- Partner closely with Social Media, Digital and Ecomm to further establish and execute content pillars, calendars and traffic strategies.
- Partner with Digital and Insights teams to align content strategy to latest trends, data and best practices.
- Partner with Partnerships team to align key strategic partnerships into overall Brand Communications calendar.
- Act as support and thought leader in strategy and content opportunities with Channel Marketing around customer specific programs.
- Build reporting and generate insights on content marketing projects and channel performance to support revenue growth.
- Uphold Brand and regulatory standards in all internal and external facing content.
- Assist in ownership and leverage content and freelance budgets as applicable.
- Partner with internal Creative, agency partners and/or outside creators on development (scriptwriting, production, editing) and asset requirements for placement across owned and paid platforms for channel and consumer consumption. Responsible for brand consistency across all outputs.
- Work closely with Sales and Marketing Project Management team on management of assets including approvals, trafficking and management of asset library and usage rights.
- Support and maintain a positive safety culture by following all safety policies and procedures and actively contributing to a safe working environment.
- Other duties as assigned.
Qualifications
- Bachelor's degree in marketing or equivalent is required
- Minimum of three years of experience in content, brand or marketing communications required
#LI-Hybrid
EEO
Otter Products, LLC is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, marital status, pregnancy, sex, sexual orientation, gender, gender identity or expression, national origin, disability, veteran status, or any other characteristic or status protected by law.For US Based Roles Only - Compensation Range Minimum
USD $68,000.00/Yr.For US Based Roles Only - Compensation Range Maximum
USD $85,000.00/Yr.Additional Total Rewards
Profit Sharing Program Eligible, Benefits Eligible - Full Time- check out otterproducts.com/careers/why for more infoJob Summary
Full Time
$110k-145k (estimate)
12/14/2023
04/03/2024
parkefamily.net
<25
The job skills required for Content Marketing Manager include Marketing Communications, Content Marketing, Insight, Project Management, Collaboration, KPI, etc. Having related job skills and expertise will give you an advantage when applying to be a Content Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Content Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Content Marketing Manager positions, which can be used as a reference in future career path planning. As a Content Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Content Marketing Manager. You can explore the career advancement for a Content Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Content Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Content Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Content Marketing Manager job description and responsibilities
They are responsible for the management of the creation and production of online and offline marketing content.
02/27/2022: Anchorage, AK
The person responsible for a brand’s content comes across various daily activities that challenge their decisiveness, accountability, and, when faced with a tight deadline, stress resistance.
03/11/2022: Stamford, CT
The job description of a typical product marketing manager entails leading the marketing team, conducting market research, devising and executing a marketing strategy, and ensuring a stable product launch, among other things (more on this later).
03/13/2022: Santa Fe, NM
Marketing managers also need a deep understanding of the addressable market, target audience, and how the product or service they are promoting helps solve customers' pain points.
03/25/2022: Green Bay, WI
BMarketing managers directly contribute to the growth of the business.
03/27/2022: Boston, MA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Content Marketing Manager jobs
Not all content managers will physically produce and publish each piece of content.
01/11/2022: Des Moines, IA
Most marketers understand the need for high quality content and they know that businesses today are being asked to become publishers.
01/14/2022: Saint Paul, MN
Marketers employ outside contracted copywriters to create entire pieces or assist the content marketer with creation.
02/06/2022: Killeen, TX
Content marketers can be successful without using fancy tools.
03/07/2022: Nashville, TN
Marketing managers provide cross-functional leadership.
03/28/2022: Portsmouth, OH
Step 3: View the best colleges and universities for Content Marketing Manager.
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