10 Product Marketing Specialist Jobs in Westborough, MA
Olympus Corporation of the Americas is Hiring a Product Marketing Specialist Near Westborough, MA
Olympus, a leading medical technology company, has focused on making people’s lives better for over 100 years.Our Purpose is to make people’s lives healthier, safer, and more fulfilling.Our Core Values are reflected in all we do: Integrity – Empathy – Agility – Unity – Long-Term ViewWe deliver on our purpose and our core values by staying True to Life.Job DescriptionThe Product Marketing Specialist, Urology will report directly to the Director of Marketing (Stone Devices & Lithotripsy). This role will be responsible for all aspects of the product life cycle including: upstream input to new product development, new product launch and managing the post launch business.
As part of the marketing team, the Product Marketing Specialist will participate in the development of annual and strategic marketing and business plans, develop and execute marketing and sales programs to achieve revenue and income targets, and interface with customers, sales representatives, and in-house stakeholders in support of the business.
Job Duties
- Participate in the development of long and short-term marketing strategies and plans to increase revenue, maximize profit and grow/maintain market share.
- Manage the Urology Stone portfolio including Access Sheaths, Guidewires, Balloons, Retrieval devices, Stents and the ShockPulse Dual Action Lithotripsy device.
- Support the development of annual and long-term corporate strategic plans.
- Provide input to R&D during product review meetings, share customer needs and market trends, provide feedback on new product prototypes and create product forecasts.
- Create the value proposition positioning statement, key messages and sales representative talk tracks for products they support.
- Create sales collateral including product brochures, technical reports, advertising, videos, case reports, clinical papers, and sales training materials.
- Responsible for new product launches and maintenance of their existing product portfolio.
- Develop the launch strategy and lead the internal launch team to ensure successful product launch is on schedule and within budget.
- Track and evaluate product performance and sales results post launch including: Product performance and customer feedback through field visits and cadence calls.
- Evaluate product positioning and messaging for revisions and updates.
- Share best-selling practices with sales organization and R&D.
- Monitor and evaluate competitive response to new product introduction and existing products.
- Manage key HCP (healthcare professional) relationships in compliance with Olympus code of ethics and compliance guidelines.
- Act as the product and procedure expert to drive large account conversions.
- Organize and lead sessions during the National Sales Meeting to ensure the field sales organization is fully trained on the product and prepared to execute product level strategies.
- Organize and prepare for critical Urology tradeshows to highlight Olympus products including AUA and regional shows as requested.
- Meet with HCPs to understand trends and obtain product feedback
- Assess competitor activities and how to position Olympus for success. Perform other related duties as assigned.
Required:
- BA/BS in Marketing or related field is required.
- Ability to interact with field personnel management and customers.
- Individual must possess a high degree of self-reliance, initiative, and creativity.
- Ability to interpret trends and data translating the information into actions and improvements.
- Must be willing to travel (domestic and international) as required (generally 15-25%).
- Work flexible hours as required
- Minimum of 1-2 years of industry experience in sales/marketing/commercial execution is preferred.
- Experience in healthcare and/or medical devices is preferred
- Experience in developing and managing physician / surgeon KOLs is preferred
- Project Management experience is preferred
- Excellent written and verbal communication as well as interpersonal skills at all levels.
- Strong communication skills both written and verbal.
- Demonstrated ability to present and interact with various levels of management
- Organization, analytical and problem-solving skills.
- High degree of personal organization.
- Competitive salaries, annual bonus and 401(k)* with company match
- Comprehensive Medical, Dental, Visions coverage effective on start date
- 24/7 Employee Assistance Program
- Free virtual live and on-demand wellness classes
- Work-life balance supportive culture with hybrid and remote roles
- 12 Paid Holidays
- Educational Assistance
- Parental Leave and Adoption Assistance
- Volunteering and charitable donation match programs
- Diversity & Inclusion Programs including Colleague Affinity Networks
- On-Site Child Daycare, Café, Fitness Center**
- US Only
- Limited locations
About us:Our Medical business uses innovative capabilities in medical technology, therapeutic intervention, and precision manufacturing to help healthcare professionals deliver diagnostic, therapeutic, and minimally invasive procedures to improve clinical outcomes, reduce costs, and enhance the quality of life for patients and their safety.
Headquartered in Tokyo, Japan, Olympus employs more than 31,000 employees worldwide in nearly 40 countries and regions. Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,200 employees throughout locations in North and South America. For more information, visit www.olympusamerica.com.
Olympus is dedicated to building a diverse, inclusive and authentic workplaceWe recognize diversity in people, views and lifestyle choices and emphasize the importance of inclusion and mutual respect. We strive to continue to foster empathy and unity in the workplace so that our employees can fully contribute and thrive.
Let’s realize your potential, together.It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.
Applicants with Disabilities: As a Federal Contractor, Olympus is committed to ensuring our hiring process is accessible to everyone. If you need an accommodation in order to complete the application or hiring process, please contact Olympus via email at OCAAccommodations@olympus.com. If your disability impairs your ability to email, you may call our HR Compliance Manager at 1-888-Olympus (1-888-659-6787).
Posting Notes: || United States (US) || Massachusetts (US-MA) || Westborough || Marketing
Job Summary
Full Time
Wholesale
$71k-95k (estimate)
05/15/2024
07/10/2024
olympusamerica.com
CENTER VALLEY, PA
1,000 - 3,000
1968
Private
MASAHARU OKUBO
$1B - $3B
Wholesale
Related Companies
The job skills required for Product Marketing Specialist include Initiative, Advertising, Communication Skills, Sales and Marketing, Problem Solving, Verbal Communication, etc. Having related job skills and expertise will give you an advantage when applying to be a Product Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Product Marketing Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Product Marketing Specialist positions, which can be used as a reference in future career path planning. As a Product Marketing Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Product Marketing Specialist. You can explore the career advancement for a Product Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming a Product Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Product Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Product Marketing Specialist job description and responsibilities
A product marketing specialist oversees the marketing of a company's products, this is one of the various marketing roles within a marketing department.
03/22/2022: New Britain, CT
Their job duties typically include doing research and figuring out what sells.
03/30/2022: Ventura, CA
During development, the product manager will have ongoing responsibility for communicating the product’s progress to the executives, sales teams, and other stakeholders.
04/28/2022: Nassau, NY
A product marketing specialist keeps their eyes on marketing trends and works with companies to create advertising campaigns, pricing strategies based on demographic data and targeting specific customer demographics.
04/07/2022: Lincoln, NE
They work with marketing teams at companies to achieve success through more awareness about what they offer.
02/15/2022: Tulsa, OK
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Product Marketing Specialist jobs
A product manager has ultimate responsibility for the product.
04/12/2022: Wichita, KS
A Product Marketing Manager will constantly be working on different tasks for customers at these three levels of the funnel.
02/28/2022: Eugene, OR
Product Marketing Managers call on a wide range of skills and have a broad set of business and marketing experiences to call on.
02/19/2022: Nassau, NY
Product marketing specialist must be good in excellent analytical skills and good communication and interpersonal skills.
05/03/2022: Phoenix, AZ
Product marketers will be working with product managers and executives to launch products, they must have a clear understanding of revenue projections, business metrics and financial planning.
04/21/2022: Pine Bluff, AR
Step 3: View the best colleges and universities for Product Marketing Specialist.
Similar Jobs
Popular Articles
