B2B Customer Marketing Activation Manager Opportunity to be a market shaper with a leading brand… Essity are seeking a Customer Marketing Activation Manager to drive forward our ambitious plans for the Tork brand, a global leader in products like hand towels and napkins with a strong focus on hygiene and sustainability. About the role You will be based in Oslo reporting to the Regional Customer Marketing Director within the Professional Hygiene division. You will be focused on activating the Tork brand with our main distributors through both ecommerce and offline activities together with our sales teams. The role also offers the opportunity to work with our international marketing team on delivering our product, brand and segment strategies to the Norwegian market. The role is fast paced and varied with frequent launches and campaigns covering areas like data driven cleaning and sustainable hygiene. What will you do? Member of Local Management Team with responsibility for marketing, ensuring a robust ROI model in line with our sustainability goals is implemented locally. Maintain strong relations with distributor marketing teams and develop and lead the activation of customer marketing plans for distributors including all aspects of the 4P’s. Responsible for activating the local country marketing plan including localization and implementation of product and segment launches, managing A&P budget, supporting brand campaigns, managing local events and strategic prioritization of products and segments. Work with ecommerce and sales to implement digital growth strategy with distributors including shopability (digital shelf content, search) and visibility (promotions) with selected distributors. Take a coordinating roll in sales and customer training including sales conferences and fielding product questions from sales. Collaborate across the sales, marketing and supply matrix representing Norway and take part as required in initiatives driving profitable growth. Key Requirements University Degree or equivalent. 3 years experience in product or marketing management. Sales experience would also be an advantage. Relevant (ideally B2B) business understanding. Ability to work with ecommerce, digital marketing and digital tools Experienced in managing marketing plans and budgets. Strong Norwegian and English language written and verbal skills required for translating assets and delivering presentations and training to customers and sales. Some international travel mainly in Nordics is required (approx. 10 days per year). Who are you? With a strong focus on generating growth through our distributor partners its essential that you are customer focused with a passion to sell in the value of the Tork brand face to face and be creative in translating product features into customer benefits both through omnichannel marketing. The role is dynamic covering many product categories and segments so an ability to handle complexity and work analytically in a structured way is an advantage. Furthermore, we see that as the lead marketer in the country you are proactive, with a strong own drive for results and prepared to take lead and influence others across our organizational matrix. You should be able to formulate successful local marketing plans, follow up on results and feedback clearly to colleagues both locally and in remote teams. Additional Information We look forward to hearing from you as soon as possible as candidates are assessed continuously, and we close the position when the right candidate is found. Please upload your CV, motivated application (in English) and diploma no later than 28th of March. Essity kindly declines direct contact with recruiting and staffing agencies, as well as job advertising sellers. #LI-LO1 The TORK brand offers professional hygiene products and services to customers worldwide ranging from restaurants and healthcare facilities to offices, schools and industries. Our products include dispensers, paper towels, toilet tissue, soap, sanitizers, napkins, wipers, and also software solutions for data-driven cleaning. What We Can Offer You At Essity, we believe everyone's learning and professional development is unique and want to empower employees to reach their full potential in a winning culture motivated by a powerful purpose. Through your local network in Norway you will be supported by a strong and experienced commercial team to successfully deliver you goals. You will benefit from an international network of marketers in brand, product and segment that will develop your expertise in all areas of marketing. Specific trainings will be provided in sustainability and ecommerce. Essity is the leading global player in professional hygiene with the global Tork brand. We are a multi-billion-dollar company with a vision to shape the market through sustainable innovations that improve health and wellbeing. Collaborative and Inclusive Culture | Empowering & Engaged Leaders | Working with Powerful Purpose & Sustainable Impact | Learning and Growing in your Career | Supporting Well-being & Sustainable Working Life | Life-changing Innovations | Competitive Total rewards Together, we are improving lives, every day. Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. Application End Date: 24 mar. 2023 Essity is a leading global hygiene and health company. We are dedicated to improving well-being through our products and services. Sales are conducted in approximately 150 countries under the leading global brands TENA and Tork, and other strong brands, such as Actimove, JOBST, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, TOM Organic, Vinda and Zewa. Essity has about 46,000 employees. Net sales in 2021 amounted to approximately SEK 122bn (EUR 12bn). The company’s headquarters is located in Stockholm, Sweden, and Essity is listed on Nasdaq Stockholm. Essity breaks barriers to well-being and contributes to a healthy, sustainable and circular society. More information at www.essity.com