Job Summary

The News 12 Marketing Coordinator oversees all logistical aspects of News 12 in local communities across the Tri-State footprint and also assists the department in all aspects of clerical and administrative support.

Responsibilities

• Assist in development of marketing campaigns, including brainstorming, coordinating asset creation & dissemination, and campaign monitoring
• Assists in creation, scheduling and trafficking News 12 on-air InfoBar
• Supports department in tracking marketing campaign results, including data entry, campaign analysis and creating campaign recaps
• Assists in special projects as requested, including weekly status reports, data entry, creating presentations, and invoice processing
• Travel to the News 12 newsrooms as needed
• Manage requests and logistics for all News 12 community events and internal company events annually across seven News 12 regions as well as attend events, as needed.
• Coordinate News 12 activation and handle purchase of equipment needs i.e., booth, Thunderbolt 12, talent, giveaways etc.
• Support Sales Team with added value event fulfillment
• Develop and maintain a tracking system for News 12 community events
• Vendor selection, pricing, ordering and distribution of all News 12 apparel and premiums for internal and external use, including tracking of News 12 promotions inventory

Qualifications

• Bachelor's Degree, preferably in Communications
• Minimum 2 years of experience working at a media company or advertising / promotions agency; news industry experience preferred
• Exceptional organizational, follow-up and time-management skills
• Excellent verbal and written communication skills
• Strong interpersonal skills and the ability to quickly build credibility
• Strong organizational skills with the ability to handle multiple tasks simultaneously
• Able to maintain, at all times, the highest standards of ethics and integrity
• Advanced knowledge and skills of computer software, utilizing Windows-based software (Proficient in Microsoft Office; Google G Suite; Dropbox)
• Strong understanding of budgets, invoicing and negotiating costs with outside vendors
• Basic knowledge of posting on social media and web
• Basic copywriting skills

Last updated : 2024-04-22