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In addition to a cover letter and resume, applicants should include a link to a portfolio of some of their past work in the field of marketing.
Reports to : Director
Starting Salary : $27.00 per hour
Schedule : Part-time, 19 hours per week
Closing Date : May 3, 2024
Position Summary : Under the supervision of the Library Director, the Marketing Specialist is responsible for helping to plan, coordinate, and execute all branding and marketing initiatives at the Library, maximizing awareness and usage of the Library's collections, programs, and services.
Provides content and graphic design for print and online promotional materials; maintains and develops content for the Library's website and social media accounts.
Qualifications : Any combination of training and experience that would provide the required knowledge, skills, and abilities is qualifying.
Education : Bachelor's degree in marketing, communications, business, journalism, or related field.
E xperience : Minimum of two years of experience in a marketing, communications, advertising or public affairs environment.
Two years' experience writing and editing a variety of marketing content and other business communications.
Non-profit experience preferred.
Knowledge, Skill & Ability
Responsibilities :
develops and maintains the Library's brand.
Researches, writes, and distributes press releases to targeted media; prepares related written and marketing material;
edits and approves promotional materials generated by other staff to ensure consistency with branding; maintains effective internal communications to ensure all Library staff are kept informed of marketing objectives.
Creates and maintains the Library's digital marketing presence; designs and maintains the website to publicize services, programs, and resources;
manages and updates information and engages with users on social media sites.
Last updated : 2024-04-26
Full Time
$72k-97k (estimate)
04/14/2024
07/25/2024
nbpl.info
New Britain, CT
50 - 100
The job skills required for Marketing specialist include Initiative, Google Analytics, Digital Marketing, Confidentiality, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing specialist positions, which can be used as a reference in future career path planning. As a Marketing specialist, it can be promoted into senior positions as a Marketing Analyst IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing specialist. You can explore the career advancement for a Marketing specialist below and select your interested title to get hiring information.