Morning Brew is a media company that covers the business news and narratives shaping our world. The companies, the people, the workplace, the economy - we nerd out on this stuff, and we're dedicated to helping our audience navigate it all in a way that informs and entertains.
The Morning Brew team is clever, creative, and growing fast. Want in? Read on.
OVERVIEW
Morning Brew is seeking a VP of Go-To-Market / Brand Strategy to join our revenue organization. The VP will oversee and guide the work of the GTM team and report to the Chief Commercial Officer.
For this role, we have a strong preference for employees who can work from our Morning Brew HQ in NYC.
HERE'S WHAT YOU'LL BE WORKING ON
- Own Morning Brew's GTM end-to-end including our general presentation, media kits, B2B event strategy, and PR.
- Be the voice of our content teams in the revenue org and help sellers translate our editorial strategy into marketing materials
- Serve as a liaison between revenue, content, edit, product, and growth to communicate our most compelling attributes to external partners
- Help Morning Brew's revenue organization articulate our unique value proposition to increase spend from current clients and create net new partnerships.
- Run trainings with the revenue org on how to speak about Morning Brew, our editorial products, and our ad products
- Work with executive leadership to bring to market new ad products and editorial initiatives.
- Be active and connected in the media market making sure our team content, social, and sales teams are activated in the right places.
- Lead brainstorm of proactive initiatives that align with company goals and priorities as well as sales category specific ideas.
- Work with Data and Insights to tell the Morning Brew story and illustrate the value of our ad products
QUALIFICATIONS
- 10 experience at a digital publisher or agency with direct knowledge of and experience with sales and marketing organizations
- Strong communication skills with the ability to distill complex things into easily digestible information
- Passion for Morning Brew's editorial brands
- Deep experience across sales categories and multiplatform editorial teams
- Incredibly organized with the ability to project manage and produce your own work and collaborate across teams clearly and confidently
- A client-focused strategic thinker who anticipates questions and provides solutions with the ability to quickly adapt to client needs, changing budgets, and deadlines
- A contributor who can own their own projects while managing and implementing workflows and processes
- Insight into the current media landscape including packages, pricing and innovative sponsorships
- Understanding of data, insights, measurement, and consumer behavior
COMPENSATION $200,000-240,000 DOE *Final offers for this job will be made within the parameters of the salary range provided, commensurate with experience. Total offer package to include benefits highlighted under our perks section below.
WHAT ELSE ARE WE LOOKING FOR?
Character and integrity rank pretty high on the list. Our team is guided by our core values:
HOW WE TREAT EACH OTHER
• Respectful Candor: We believe that engaging in timely, constructive, and open discourse is an act of respect that makes for a more transparent and productive work environment.
• Empathy: We establish a strong partnership of trust with our co-workers and partners. We build human connections in order to understand each other.
• Inclusivity: We strive to celebrate and welcome people of diverse backgrounds and cultures. Differing perspectives help us make better decisions and have more fulfilling experiences.
HOW WE TREAT OUR WORK
• Curiosity: We learn every day through deliberate inquiry and exploration. We re-examine assumptions to be a better company, offer better products, and become better colleagues.
• Accountability: We celebrate our successes and own our failures. Taking responsibility for our actions allows us to learn from our experiences.
• Bias Toward Action: We know speed matters in business so we embrace quick and calculated risk-taking. We understand that many actions are reversible and therefore we are solutions-oriented, even when facing obstacles and challenges.
• Challenger Mentality: We don't allow ourselves to be comfortable with our success. We are hungry to become the best and create more value for our audience.
• Clarity of Purpose: We understand the "why" in our work, which helps us to operate at our highest level of performance and efficiency.
PERKS
While being surrounded by a bunch of cool people who look great in crewnecks is its own reward, we have plenty more to offer:
Unlimited PTO: And by "unlimited," we mean absolutely unlimited.
Brew's Brand-New HQ: Pick an adjustable standing desk or cozy corner and load up on free coffee (duh) and snacks at our new two-story office space in NYC's Flatiron District.
401(k) employer match: We want to help you prepare for the future, now.
Premium health, vision, and dental plans: Your health matters!
Mental health benefits: Personalized plans and programs to promote your mental well-being.
💞 Extra help when you need it: Including a care concierge, plus free access to One Medical and the Calm app.
Family planning: Want to join #brewparents? Generous paid parental leave and fertility coverage for eligible employees.
Employee Resource Groups: Black Coffee, LGBTQ Brew, AAPI Brew, Cafe Con Leche, and Grounded
Gym and workout class reimbursements: It pays to be healthy.
Annual learning credit: Want to learn something new? We'll reimburse you.
Morning Brew is deeply committed to fostering a transparently inclusive workplace environment, and people of color, women, people with disabilities, veterans, and LGBTQIA candidates are strongly encouraged to apply. Our company-wide mission is to reach very diverse audiences, and so, we are committed to having teams and leaders that reflect this mission.