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Paid search specialist
mc Miami, FL
$75k-97k (estimate)
Full Time | Business Services 1 Month Ago
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mc is Hiring a Paid search specialist Near Miami, FL

Paid Search / Google Marketing Specialist (SEM / PPC)

What you’ll do :

  • Create campaign plans, including budget, targeting, and recommendations on Google Ads, Facebook Ads (Meta), Microsoft Ads, LinkedIn Ads and more.
  • Conduct competitive research and develop keyword lists and audience sets for paid digital campaigns
  • Setup of accounts, tracking and campaigns with best practice guidelines
  • Manage multiple campaigns with a keen focus on performance, including ongoing testing, optimization and budget management to meet campaign goals
  • Create reports relaying complex data sets and effectively communicate performance to clients
  • Pace and optimize campaign spend against daily / monthly budgets
  • Assess landing pages used in search engine marketing campaigns
  • Monitor, recommend and test the latest digital marketing tactics for internal and external initiatives

What you need :

  • Must have obtained, at a minimum, a Bachelor’s degree in marketing, advertising, communications or relevant field.
  • Strong understanding of digital marketing fundamentals and methodologies
  • 2 years of experience managing paid search campaigns (Adwords, Bing)
  • A foundation of Conversion Rate Optimization (CRO) best practices
  • Excellent spreadsheet skills, Excel or preferably with Google Sheets
  • Google Adwords and / or Analytics Certified
  • Experience working and communicating directly with clients
  • Impeccable attention to detail

Bonus points

  • Experience in the healthcare / medical vertical
  • SEO experience
  • Last updated : 2024-05-06

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$75k-97k (estimate)

POST DATE

05/08/2024

EXPIRATION DATE

06/21/2024

WEBSITE

sandmc.com

HEADQUARTERS

PINEVILLE, NC

SIZE

25 - 50

TYPE

Private

CEO

TONY SANDERS

REVENUE

$5M - $10M

INDUSTRY

Business Services

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The job skills required for Paid search specialist include SEM, Google Ads, Digital Marketing, Advertising, Search Engine Marketing, Bing, etc. Having related job skills and expertise will give you an advantage when applying to be a Paid search specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Paid search specialist. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Paid search specialist positions, which can be used as a reference in future career path planning. As a Paid search specialist, it can be promoted into senior positions as a Digital Marketing Supervisor that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Paid search specialist. You can explore the career advancement for a Paid search specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Paid Search Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Paid Search Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Paid Search Specialist job description and responsibilities

Most of the daily tasks revolve around online advertising via PPC campaigns as a result.

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A marketing professionals who optimize and manage paid online search marketing for companies.

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Owning and managing paid search campaigns across various client objectives.

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Responsible for paid strategies and will need to be adept at using tools such as Facebook Ads Manager or other paid options on channels like LinkedIn or Quora, for example.

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Devising strategy, community management, creative directing, customer service, copywriting and analyzing data.

05/04/2022: Chillicothe, OH

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Paid Search Specialist jobs

Learn How to Use Data Analysis/Reporting tools.

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Get a Digital Marketing Certification.

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Stay Updated on the Latest Digital Marketing Trends.

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Get Experience Required for Certified Quality Engineer Certification.

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Must be familiar with the leading paid advertising networks online.

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Step 3: View the best colleges and universities for Paid Search Specialist.

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