The Role: Senior Digital Strategist

Organizational Impact

The Senior Digital Strategist develops and effectively communicates digital strategies for MarketPlace's B2B and B2C clients in the human and pet nutrition and wellness spaces. As a member of the Media Team, this position reports to the Media Director and collaborates with members of the brand strategy and creative teams to align digital strategies with overarching brand strategies. Digital strategies may include social media, Google Ads, SEO, e-comm, email marketing, and/or emerging channels.

Accountabilities

• Digital Strategy
• Best Practices
• Benchmarks
• Platform-Specific Knowledge
• Digital Vendor Mangemen t

You

• At least eight years of professional experience at an advertising or media agency or similar working environment
• Hands-on experience working with most of the following:
  • Google Ads
  • Search Engine Optimization
  • Email Automation
  • Amazon Ads
  • Shopify (D2C)
  • Website strategy
• A conversational knowledge of most of the following:
  • LinkedIn
  • Facebook
  • Instagram
  • TikTok
  • Pinterest
  • Over-the-top TV
• Ability and skillset to develop an understanding of unfamiliar or emerging platforms

Us

For over 20 years, MarketPlace has partnered with companies all over the world to use Strategy Creative to energize food, beverage, supplement and pet brands - and the ingredients that make them all. At our core, we are: purposeful, empathetic, spirited, and impactful. We offer a hybrid work schedule (3 days a week in our beautiful office, 2 work from home), medical, dental, and life insurance benefits, 401(k) with matching, paid vacation and holidays, professional development opportunities, casual attire and regular business hours, and most importantly...office dogs.