Description

The Community Liaison is responsible for making professional and comprehensive presentations of the Company’s services to the medical community and in the specific assigned territory to achieve market referral goals and increase revenues. Serves as a resource, providing community outreach and education to physicians, facility staff, clients, and caregivers regarding hospice services.

As Community Liaison, you will:

• Consistently meet and/or exceed qualified referral and admissions criteria every month
• Demonstrate a high degree of responsibility for attendance and use work time in a productive and efficient manner
• Foster a positive attitude and builds morale among staff promoting open communication with all departments
• Participate in Company functions to build community and public awareness of Longleaf's services
• Develop pricing strategy with peers and Director to help company maximize profits and market share while ensuring that the Company’s customers are satisfied
• Monitor trends that indicate the need for new products and services, and oversee product development
• Keep abreast of the public's medical need and health care trends
• Develop contractual agreements with institutions which are in the best interest of both parties
• Identify the customer’s primary needs and key concerns, and identify key contacts and their roles in the decision-making process in order to close the sale
• Follow up on all proposals to ensure implementation
• Maintain accurate records, document actions, maintain control of budgeted expenses and submit required reports on time
• Continue professional growth through attendance at workshops, professional in-services, etc.
• Maintain medical ethics in compliance with company policies and procedures
• Responsible for compliance with all state and federal regulations pertaining to the operations of a Medicare certified hospice agency
• Maintain a professional image
• Use appropriate phone etiquette
• Promote a customer friendly atmosphere for all visitors and ensures patient confidentiality at all times
• Participate in accreditation program
• Perform other duties as assigned

Requirements

• Bachelor’s degree preferred
• Experience in health care industry with weighted emphasis in sales/marketing
• Requires proven interpersonal, coordination and leadership skills with ability to communicate effectively
• Preferred practical and theoretical knowledge of hospice
• Must have proven leadership and team building skills and ability to converse with Physicians and Senior Managers and an understanding of financial management
• Proficiency using Microsoft Word, Excel, and PowerPoint is required. Able to prioritize and manage time effectively and make independent decisions when necessary is essential
• Dependable transportation with valid driver’s license and auto insurance

Skills:

• Self-Starter – Takes initiative identifies needs of co-workers and customers and solves problems
• Analytical – Ability to analyze financial information and make sound decisions
• Attention to Detail – This position requires a person to sit for an extended period of time and work on detailed complex information
• Time Management – Managing one’s own time
• Speaking – Talking to others to convey information effectively
• Writing – Communicating effectively in writing as appropriate for the needs of the audience
• Critical Thinking – using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems
• Persuasive - Ability to persuade others to use one’s products and services
• Presentation – Ability to present oneself professionally and knowledgeable of company’s services
• Able to perform the essential functions of the job with or without accommodation