1 Public Information Officer Job in South Lake Tahoe, CA
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Public Information Officer
$50k-65k (estimate)
Full Time
5 Months Ago
Lake Tahoe Community College is Hiring a Public Information Officer Near South Lake Tahoe, CA
Position Details
Position Information
Position
Public Information Officer
Department
Marketing and College Comm.
Starting Salary
$87,575 to $96,668 annually, dependent on education and experience
Initial Screening Date
02/06/2024
Preferred Start Date
04/01/2024
Details
Lake Tahoe Community College (LTCC) District announces the opportunity to lead the Marketing and Communications department as the Public Information Officer (PIO).
The PIO plays a key leadership role in creating and executing the strategic marketing plan for LTCC and ensuring that LTCC’s web presence is updated, organized and efficient. This position ensures communication and marketing align with LTCC’s mission and values, specifically LTCC’s commitment to diversity, equity, inclusion, accessibility, and anti-racism (DEIAA). The PIO serves as a primary point of contact for all press requests and inquiries, and will regularly engage with the press to further disseminate LTCC’s message.
APPLICATIONPROCESS:
After review, suitable applicants will be invited by phone or email on or around Monday, February 12, 2024 to participate in a skills assessment. Successful candidates will then be interviewed by a committee of approximately 3-5 individuals; these interviews are tentatively scheduled for February 22 & 23, 2024. Meeting the minimum requirements does not guarantee an interview. LTCC reserves the right to return to the applicant pool at any point during the recruitment process.
The PIO plays a key leadership role in creating and executing the strategic marketing plan for LTCC and ensuring that LTCC’s web presence is updated, organized and efficient. This position ensures communication and marketing align with LTCC’s mission and values, specifically LTCC’s commitment to diversity, equity, inclusion, accessibility, and anti-racism (DEIAA). The PIO serves as a primary point of contact for all press requests and inquiries, and will regularly engage with the press to further disseminate LTCC’s message.
APPLICATIONPROCESS:
After review, suitable applicants will be invited by phone or email on or around Monday, February 12, 2024 to participate in a skills assessment. Successful candidates will then be interviewed by a committee of approximately 3-5 individuals; these interviews are tentatively scheduled for February 22 & 23, 2024. Meeting the minimum requirements does not guarantee an interview. LTCC reserves the right to return to the applicant pool at any point during the recruitment process.
COMPENSATION:
Salary Range: LTCC offers a competitive compensation package that includes a starting placement salary of $87,575 to $96,668 annually, dependent on education and experience. There is potential to reach $111,971 annually, through step advancement plus longevity when appropriate. In addition to base salary, this position qualifies for extra bilingual (Spanish), masters or doctorate pay. This position may qualify for the telecommute pilot program, which allows employees the opportunity to telecommute for up to 20% of the work week.
Salary Range: LTCC offers a competitive compensation package that includes a starting placement salary of $87,575 to $96,668 annually, dependent on education and experience. There is potential to reach $111,971 annually, through step advancement plus longevity when appropriate. In addition to base salary, this position qualifies for extra bilingual (Spanish), masters or doctorate pay. This position may qualify for the telecommute pilot program, which allows employees the opportunity to telecommute for up to 20% of the work week.
Benefits: Health and Welfare benefits include medical, dental, vision, life insurance, and long term disability. Several plan options maintain a zero monthly premium cost from the employee and include full coverage of a gold-level medical plan that, on average, covers 80% of healthcare expenses for a standard population. LTCC also matches 27% of an eligible employee’s salary and contributes it into a CalPERS pension account for qualifying employees.
Work-Life Balance: It is understood that the demands of the position of Public Information Officer will require more than eight (8) hours a day or forty (40) hours per workweek. Employee is not entitled to receive overtime compensation. Hours are expected to be Monday-Friday, generally within the hours of 8 am to 5 pm, hours may vary according to district needs and could include evening and weekend hours.
LTCC provides a generous leave package including 17 paid holidays per year plus 12 days vacation (with the potential to reach 24 days through years of service) and 12 days sick leave per year. Furthermore, LTCC has made a commitment to full closures during holiday breaks and several weekends adjoining holidays to provide employees the ability to take advantage of holiday and vacation usage.
LTCC’s Commitment to Diversity
Our ideal candidate will share and participate in LTCC’s commitment to the values of diversity and equity while serving its ethnically and socioeconomically diverse student population. Lake Tahoe Community College is designated as a Hispanic-Serving Institution, reflecting the surrounding California and Nevada area.
Description
Definition:
Under the direction of the Superintendent/President, the Public Information Officer (PIO) will play a crucial role in crafting and disseminating information about the college’s programs, events, initiatives, and achievements. In addition to managing the college’s public image, the PIO is responsible for developing communication strategies that engage students, faculty, staff, and the surrounding community. The PIO will also manage and oversee the college’s overall web presence including the website and social media.
Representative Duties:
Oversee all internal and external communications, college website, marketing, advertising, newsletters, social media, etc. for the purpose of achieving organizational objectives, and ensuring compliance with legal, and financial requirements.
Under the direction of the Superintendent/President, the Public Information Officer (PIO) will play a crucial role in crafting and disseminating information about the college’s programs, events, initiatives, and achievements. In addition to managing the college’s public image, the PIO is responsible for developing communication strategies that engage students, faculty, staff, and the surrounding community. The PIO will also manage and oversee the college’s overall web presence including the website and social media.
Representative Duties:
Oversee all internal and external communications, college website, marketing, advertising, newsletters, social media, etc. for the purpose of achieving organizational objectives, and ensuring compliance with legal, and financial requirements.
Regularly utilize digital analytics to assess the outcome of communications strategies and adjust course as necessary to meet identified metrics. Employs website and social media analytic tools to determine efficacy of campaigns and return on investment of District efforts.
Leverage various communication channels, including social media, press releases, website articles, and newsletters, to ensure that accurate and timely information.
Foster a positive and transparent relationship between the college and its constituents and ensure communication and marketing align with the College’s mission and values, specifically the college’s commitment to diversity, equity, inclusion, accessibility, and anti-racism (DEIAA).
Collaborate with a variety of vendors regarding marketing, communications, branding, and other related functions.
Assist administrators, faculty, and staff in effectively presenting and/or improving information pertinent to their programs, services, and activities to promote understanding and support for the District.
Assist administrators with media relations and crisis communications during crisis situations; facilities public safety information during an emergency or natural disasters.
Gather information and write news releases, fact sheets, press statements, feature articles, special articles, speeches, postings, scripts, and reports, which describe and highlight college and District activities such as educational opportunities, accomplishments, athletics, recreation, arts, and other community benefit programs. Edits and revises materials for publication.
Develop internal communications, bulletins, web site content, and related materials for employees concerning policy and organizational changes, special programs, staff achievements, awards, and news of general interest to employees.
Oversee, update, and maintain content on Web pages and social media platforms such as LinkedIn, Facebook, Instagram, X, YouTube, Snapchat, and other relevant and evolving social media platforms. Utilize search engine optimization as well as other digital marketing tools.
Develop internal communications, bulletins, web site content, and related materials for employees concerning policy and organizational changes, special programs, staff achievements, awards, and news of general interest to employees.
Oversee, update, and maintain content on Web pages and social media platforms such as LinkedIn, Facebook, Instagram, X, YouTube, Snapchat, and other relevant and evolving social media platforms. Utilize search engine optimization as well as other digital marketing tools.
Prepare a wide variety of often complex documents and materials (e.g. press releases, newsletters, service guides, annual reports, budgets, materials for the Superintendent/President, etc.) for the purpose of documenting activities and issues, conveying information, meeting compliance requirements, and/or providing supporting materials.
Support the promotion of special events that serve as outreach tools for the public and news media. Arrange news conferences, ceremonies, facility openings, meetings, and itineraries for District officials and official visitors. Works closely with the College Events Coordinator.
Collaborate with the district events team for the purpose of facilitating and implementing district communications with students and the community.
Attend a variety of meetings (e.g. monthly Board meetings and evening meetings, facilitating and participating in district retreats, etc.) for the purpose of ensuring implementation of district public information.
Develop and implement the District Communication Plan (e.g. developing public information written materials, collaborating in explanation of Emergency Communications System for the district, determining media strategies, consulting with legal, etc.) for the purpose of ensuring optimal articulation of all District Communication Plan processes.
Manage marketing budget allocations, expenditures, fund balances and related financial activities for the purpose of ensuring that allocations are accurate, revenues are recorded, expenses are within budget limits and/or fiscal practices are followed.
Participate in meetings (e.g. professional associations, develops networks, workshops, seminars, conferences, committees, etc.) for the purpose of conveying and gathering information regarding a wide variety of subjects required to carry out their administrative responsibilities.
Perform personnel functions (e.g. interviewing, hiring, training, evaluating, supervising, terminating, etc.) for the purpose of maintaining adequate staffing, enhancing productivity of personnel and achieving objectives within budget.
Serve as a liaison between the district and media representatives for the purpose of conveying information, publicizing events, and enhancing the relationship of the district and the community.
Coordinate publication and/or advertising activities by obtaining bids, planning and maintaining production schedules, finalizing proofs, resolving production problems, ensuring specifications have been met, and tracking results.
May represent the college and District at internal and external events serving as the spokesperson on designated public relations matters.
May represent the college and District at internal and external events serving as the spokesperson on designated public relations matters.
Monitor news flow for effectiveness and efficiency.
Serve on a variety of District committees as requested. Participate in district all staff events including but not limited to all campus team building day, convocation, state of the college address, senior day, and graduation.
Other Duties:
Performs related duties as assigned by the Superintendent/President.
Employment Standards
Education and Experience
Employment Standards:
Education and Experience:
Any combination equivalent to: Bachelor’s degree in related field and four years of progressively responsible work experience comparable to the position.
Working Environment:
Knowledge Of:
- Communications: Experience communicating with a wide variety of college stakeholders including students, employees, media (press releases), and the community at large.
- Marketing: Skilled at marketing programs and services, branding and graphic design, project management, and designing and implementing marketing plans.
- Website and Social Media: Strong strategic digital marketing and communication skills including web design, web content management, multimedia programming and technology, digital imaging, multiple social media platform engagement, and digital analytics.
Ability To:
- Communicate effectively both orally and in writing.
- Establish and maintain effective working relationships with administration, other managers, classified, faculty, and other employees.
- Prepare and maintain a variety of records, forms and reports.
- Perform a wide variety of online and technical duties.
- Train and supervise assigned staff.
- Maintain a professional environment in an office setting.
- Perform highly detailed and precise quality work.
- Work cooperatively within a team environment in a diverse setting and maintain effective working relationships.
- Demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, and ethnic backgrounds of community college students
Additional Requirement (Licensure/Certification):
- No additional requirement.
Working Environment:
- Indoor Office environment.
Minimum References Needed
3
Job Summary
JOB TYPE
Full Time
SALARY
$50k-65k (estimate)
POST DATE
12/20/2023
EXPIRATION DATE
05/26/2024
WEBSITE
ltcc.edu
HEADQUARTERS
South Lake Tahoe, CA
SIZE
500 - 1,000
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The job skills required for Public Information Officer include Public Relations, Leadership, Marketing Communications, Initiative, Communication Skills, Media Relations, etc. Having related job skills and expertise will give you an advantage when applying to be a Public Information Officer. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Public Information Officer. Select any job title you are interested in and start to search job requirements.
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The following is the career advancement route for Public Information Officer positions, which can be used as a reference in future career path planning. As a Public Information Officer, it can be promoted into senior positions as a Community Relations Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Public Information Officer. You can explore the career advancement for a Public Information Officer below and select your interested title to get hiring information.
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